Technical Session Speaker – Mr Swaminathan Santhanam

Mr Swaminathan Santhanam, Independent IT Solutions Consultant, the technical session speaker on the Day-One of the International Finance Conference 2017 on August 18, 2017, talked about the start of the internet giving an example of escape browser as well as the evolution of digital age from Analogue-Digital-Connected (internet)-Social media to Smartphones on today’s date. Mr. Santhanam opined that almost 50 to 60% businesses are not prepared for the digital age in India the digital age is going to disrupt these unprepared businesses. Further he said, ‘In today’s digital age the average lifespan of a company has come down to 10 to 15 years from 60 years in the 80s and 90s.’ In order to sustain, should adapt to digital age’s changes and focus on advanced data analysis, RPA, cloud and SaaS’.