Conference

International Conference on Marketing

Quick Contact:
Prof. Jayakrishnan.S
Conference Chair
Mobile: +91-9886287474 Email: mc2017@sdmimd.ac.in

Marketing over the years has become dynamic and complex. With emergence of digital media, marketing is currently witnessing radical changes in development, design and delivery of not only promotion, but also in pricing, channel management etc. In the midst of ever-changing digital advances, marketing has become more complicated and throws up new opportunities and challenges for companies. The shift from traditional to digital marketing has put immense pressure on companies to understand their customers’ buying habits and behaviour better. The nature of changes witnessed in digital media is forcing companies to gain more insights about the customers and to understand, reach and connect with them in a more precise manner.

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ACBSP Region 10 Conference

SDMIMD will be hosting the Accreditation Council for Business Schools and Program (ACBSP) Region 10 Fall Conference during November 15 -17, 2017 at SDMIMD, Mysuru.
 
SDMIMD will collaborate with the regional division of ACBSP - South Asia Council of Business Schools and Programs in organizing Region 10 Conference which is aimed at establishing, promoting and recognizing the educational standards that contribute to the continuous improvement of business education. 
 

6th Edition of International Finance Conference

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‘Chief Financial Officer (CFO) has a pivotal role in operational and strategy formulation, the position demonstrate important part in the leadership structure across the globe’ thus said Mr. Viju Parameshwar, Former President & CEO, Kluber Lubrication India Private Ltd., in this keynote address on the topic “Role of CFO in a Manufacturing Company” during the inaugural session the 6th International Conference on Emerging Trends in Finance, Accounting and Banking on August 18, 2017.

Mr. Kesavan Venugopalan, Group CFO, Narayana Health, distinguished speaker for the inaugural session delivered talk on the topic “Finance – A Long Haul”. Mr. Kesavan highlighted as to how Finance as a function has gone through a rigorous change in the backdrop of changing economic scenario of the country. The speaker also highlighted the opportunities and challenges in the Health Care Industry and the role of finance and strategy in successfully managing a health care hospital.

Earlier, Dr. N.R. Parsauraman, Director, SDMIMD, delivered the welcome address and Dr. M. Sriram, Conference Chair, presented the theme of the conference “Emerging Trends in Finance, Accounting and Banking”.

The Chief Guest for the valedictory function Dr. Prasanna Chandra, Director of Centre for Financial Management, in his address introduced to the World of Finance through the lens of neuroscience, a perspective rarely encountered in the field of finance. Dr. Chandra made it interesting by throwing in anecdotes, quotes, poems and funny headings. His ability to relate cognitive and neural process was well received by the audience. Dr. Sriram, Conference Chair proposed the Vote of Thanks. 

Singapore Conference

Thirteenth Asia-Pacific Conference on Global Business, Economics, Finance and Banking was organised by Global Business Research, Dubai in association with SDM IMD, Mysore on August 4-5, 2017 at Singapore. Prof. A. Seetharaman, Dean-Academic Affairs, S.P. Jain School of Global Management, Singapore Campus inaugurated the conference and delivered keynote address. In his talk, Prof. Seetharaman focussed on demystifying the practical utility and efficiency of Keynes’ theoretical framework on GDP identity. The conference was attended by the delegates from countries including China, United Kingdom, Srilanka, Taiwan, Turkey, India, Kenya and South Africa. Dr. Elango Rengasamy, the Conference Director delivered the introductory talk and welcomed delegates to the conference. Dr. B. Venkatraja, Faculty – SDM IMD, Mysore proposed the vote of thanks. The two- day conference was packed with events like technical sessions, panel discussion, interactive session and paper presentation sessions. 

Italy Conference

The International Conference on Management & Behavioural Sciences (IC17Italy Conference), was organized at Rome, Italy, 1-3 July 2017 jointly by SDMIMD, Mysore and Global Business Research. The theme of the conference ‘Getting the Right People on the Job’ attracted academic and corporate nominations across the globe. 
 
Dr. Nilanjan Sengupta, SDMIMD, Mysuru, has delivered the special felicitation address on “Choosing the Right People on the Job”. Dr. Mousumi, SDMIMD, Mysuru, was the expert in the Panel discussion on “Innovative Instructional Strategies - Emerging trends!” Both the faculty members also presented a joint paper on “Managing stress at workplace: A study on nurses in private hospitals in Mysore and Bangalore”.

National Conference on Operations Management, Analytics and Statistical Methods

  
SDMIMD had organized a National Conference on Operations Management, Analytics and Statistical Methods on 6th January, 2017 with a theme “Moving Towards Excellence”. 
 
Academicians, research scholars, corporate executives, consultants, and management students from all the three areas had participated and presented papers during the conference. 
 
Mr.R.C.Jagadesh, Director-Global Competence Center-Cement Industry Kluber Lubrication India Private Limited, had delivered the keynote address. Dr. Julian Gaspar, Clinical Professor of Finance & Executive Director Center for International Business Studies, Mays Business School Texas A&M University and Prof.Vasudeva, UGC Emeritus Professor were the distinguished guests for the session.
 
The valedictory function was held in the evening and Mr.Umesh K.Shenoy delivered the valedictory speech. Dr.Srilakshminarayana, Conference chair proposed the vote of thanks. Dr.R.Jagadeesh-Dean Academics, SDMIMD was the distinguished guest for the session. Dr. N. R. Parasuraman, Director – SDMIMD, Dr.H.Gayathri, Deputy Director-SDMIMD, Prof. Rajendra Todalbagi, Conference Co-Chair, and other faculty members of the Institute were present.