Core Faculty

Dr (Lt Col) Prasad S.N

 Research Interest / Consulting Area
Strategic Management, Leadership, Human Resource Management, Performance Management
Production Planning and Control, Strategic Leadership, Automobile/Aeronautical Engineering

Courses Offered
Strategic Management, Leadership, Human Resource Management
Performance Management and Talent Management & Knowledge Seminar

Positions Held / Associated With
Program In-Charge-Technical Staff Course (Army), DIAT, Pune
Commanded Indian Army Units in High Altitude, Counter Insurgency Areas. Participated in the Kargil
Operations and at the Siachen Glacier sector. Won Chief of Army Staff Medal for technical innovation on Snow Mobiles. 
Aeronautical Engineer - Army Aviation Corps

Also teaches/taught at
Esc.Pau, Pau - France
British University in Dubai (BUID), Dubai
Defense Institute for Advanced Technology (Deemed University), Pune

Dr (Lt Col) Prasad S.N., ME, PGDM, Ph. D
Director & Professor - Strategy & General Management 
Chairperson - Accreditation & Approvals, AICTE & Government Schemes
Email: snprasad@sdmimd.ac.in

Dr (Lt Col) Prasad SN joined SDMIMD in 2009 as HR, OB & Leadership Faculty, after his voluntary retirement from the Indian Army.  He was awarded Ph.D by the Viswesvaraya Technological University (VTU), Karnataka in the area of Technical Training with an emphasis on using simulators and technology in 2018. In 2006, he was awarded for Outstanding Academic Performance in PGDM by SIBM, Pune. He has 11 years of teaching experience in HRM, Leadership, Materials Management, Equipment Life Cycle Management, Logistics. He completed M E (Automobile Engg) from Pune University in 1998. He has published research papers on Leadership, Armour Materials.
 
From 2005-9, as a senior faculty member at DIAT (DU),Pune, he was responsible for the Technical Staff Course of Army and was involved in the conduct, curriculum design and teaching, till he opted for early retirement from active service in 2009. Besides the academics, he is involved in learning more about Corporate Strategy, Wealth Management, Classical Studies and Leadership Psychology. 
 
Dr (Lt Col) Prasad SN has over 20 years experience as an officer in the Indian Armed Forces including 8 years as an aeronautical engineer. After completing BE (Mech) from the University of  Mysore in 1987, he was commissioned as an officer in the Corps of Electronics and Mechanical Engineers (EME) at the Indian Military Academy (IMA, Dehradun)  in 1989. He specialised in Aeronautics and was part of Army Aviation Corps from 1993 to 2001 in various field, high altitude and peace locations across India.   He took part in the combat operations at Kargil, J&K in 1999 and in the Counter Insurgency operations at Udhampur sector,J&K in 2004. Lt Col Prasad was awarded the Chief of Army Staff’s Commendation medal on 15 Aug 2002 while Commanding an Army unit in the Siachen Glacier Sector for an innovation on Snow Mobiles which resulted in saving of lives, foreign exchange and enhancement of equipment life. He has command experience at Army units in Desert and Counter Insurgency locations.
 
Prof Prasad SN is a trained mentor and evaluator for the USA and European business school accreditation processes and currently is responsible for the institutional accreditation and approvals by international and national agencies. He is also the Chairperson for SDMIMD PGDM admissions and Quality Assurance of the institutional processes and is the designated Chief Quality Assurance Officer. 

Publications:

Book Chapters

  1. Prasad S. N. (2022). Modernizing Energy Trading in India, Pioneering Business Model of the Indian Energy Exchange (IEX): A Case Study. Cases in Management – Vol. XI,  Mysore: Shri Dharmasthala  Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.  [ISBN: 978-93-83302-61-1], pp.41-58.
  2. Prasad S. N. (2019). Facets of poor performance and failures in business of western MNCs in India: a study of strategic setbacks. Contemporary research in management – Vol. VIII by Mousumi Sengupta and Nilanjan Sengupta [compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-76].
  3. Prasad S. N. (2019). The Rise and Fall of Yes Bank : Significance of the Issues for the Indian Banking System. Cases in Management – Vol. VIII by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-44-4]
  4. Prasad S. N. (2018). Case study on Tesla Motors: analysis of the business model and growth strategy. Cases in Management – Vol. VI by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-29-1].
  5. Prasad, S. N. (2018). Transformation of HR and marketing functions due to technology: possible effect on the business strategy of organizations, a dynamic study. Contemporary Research in Management – Vol. VII by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.  [ISBN: 978-93-83302-30-7].
  6. Prasad S. N. (2016). Space X, the Private Space Launch Business of an Iconic Leader – A Case Study. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  7. Prasad S.N. (2015). Junior &  Mid level leadership: tenacious technology solutions. Cases in Management- Vol IV. N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7]
  8. Prasad S.N. (2014). Training and Work Motivation: Relevance of Technical Training and Evolving Environmental changes Outside the Organization. Cases in Management - Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  9. Prasad S.N. (2013). Training Effectiveness and Organisational Development Through Technology: Simulator Based Driver Training and Road Safety. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8]
  10. Prasad, S.N. (2013). Case Study: Labour Unrest at Manesar Plant of Maruti  Suzuki in 2012: A Perspective. Cases in Management Vol.1.N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.[ISBN:978-81-922146-3-4]
  11. Prasad, S.N. (2012). Ernest Shackleton leadership: Indian parallels. Contemporary research in management - Vol I by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. 157-170p. [ISBN:978-81-922146-1-0].

International Journals

  1. Prasad S. N. and Gandhi L. (2022). RUDSETI, India: The Effectiveness of the Training Model and in Empowering the Rural Youth for Self-employment. The Seybold Report, ISSN: 1533-9211, DOI 10.5281/zenodo.6997822, Vol.7 (108), pp.906-916.
  2. Prasad S.N. (2015). Training of Heavy Vehicle Drivers in India: Challenges. Journal of Exclusive Management Science, Vol.4 (9), September, Online ISSN 2277-5684, Print ISSN 2320-866X.

National Journal

  1. Venkatraja, B & Prasad, S N. (2019). Impact Analysis of Rural Interventions by SKDRDP: A Case of Kisan Melas.Journal of Rural Development, ISSN: 0970-3357, Vol. 38 (4) October - December, pp.626-652. 

International Conference

  1. Prasad, S.N. Institute of Management Technology (IMT), 2nd International Conference on Management of Micro, Small and Medium Enterprises (MSMECON - 2011), Nagpur, August 19-20, 2011. Leadership style in transition from small organisation to large organisation: mobility vs stability.

Case Studies

  1. Prasad, S. N. & Hemanth S. (2021). Keeping Consumers Supplied with Daily Essentials During the Covid19 Lockdowns : The Role of Kirana Stores and Unorganized Retail in Mysore City. (Product number 1627). India Case Research Centre, All India Management Association (AIMA). pp.23
  2. Prasad S.N., Sengupta, Nilanjan and Sengupta, Mousumi (2021). SIRI Gramodyoga Project of SKDRDP: A Study on the Current State and the Possible Future. (Product number 1610). India Case Research Centre, All India Management Association (AIMA). pp.20.

Malathi Sriram

Malathi Sriram Research Interest / Consulting Area
System Analysis and Design, DBMS, e-Learning

Courses Offered
Software Project Managment, RDBMS, Networking, e-Commerce, System Ananlysis & Design, IT Strategy

Positions Held / Associated With
Product Analyst, Aztec Technologies (now MindTree), Bangalore
Academic Head, Aptech Computer Education, Mysore

Also teaches/taught at
JSS International Institute of Professional Studies, Mysore
Bharathidasan Institute of Management, Bangalor

Malathi Sriram, MCA, P.G. Diploma in System Analysis, M.Phil.
Associate Professor - Systems
malathi@sdmimd.ac.in

She has delivered guest lectures at the JSS International Institute of Professional Studies in the area of Systems Analysis and Design. She has conducted a number of corporate training programs in the areas of RDBMS, Systems Analysis & Design, OOAD and UML. She handles IT related courses at the Bharathidasan Institute of Management, Bangalore Campus. She was Academic Head, Aptech Computer Education, Mysore and was the guiding force for many students in different projects. For the past 10 years, she has been teaching various courses at SDMIMD, Mysore. She has presented a number of papers in National and International Conferences.

Her areas of interest are Database Management Systems, Networks, e-Learning and Knowledge Management. She has adapted two books with Pearson Education for its sub continent editions.

Publications

Book Adaptation

  1. Malathi Sriram (2017). Asian Continent adaptation - Modern Database Management Systems Hoffer, Topi, Venkatraman - 12e in Dec 2017.
  2. Hoffer, Jeffrey A., Prescott, Mary B. and Topi, Heikki. Modern database management system. 9th ed. New Delhi: Pearson Education Inc., 2008
  3. Hoffer, Jeffrey A. George, Joey and Valacich, Joseph. Modern system analysis and design. 4th ed. New Delhi: Pearson Education Inc., 2008

Book Chapters

  1. Malathi Sriram (2021). Netflix – The Strategy Saga of Digital Transformation. Cases in Management – Vol. X by  Parasuraman, N. R., Venkatraja B., Sriram, M., Srilakshminarayana, G.  and Riyazahmed, K. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-55-0].
  2. Malathi Sriram (2019). The First Hostile Takeover in Indian IT Sector – L&T acquires Mindtree. Cases in Management – Vol. VIII by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-44-4]
  3. Malathi Sriram (2018). The case of a database dilemma. Cases in Management – Vol. VI by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-29-1].
  4. Malathi Sriram (2017). "Archiving Institutional Information using Omeka" "Digital Business: Business Algorithms, Cloud Computing and Data Engineering"; Publisher -Springer, Germany.
  5. Malathi Sriram (2015). MicroGraam- Leveraging cloud for financial inclusion. Cases in Management- Vol IV. N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7]
  6. Malathi Sriram and Ullas Rao (2014). EMC-Sustaining value from cloud Applications to Shareholders. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  7. Malathi Sriram and Ullas Rao (2014). HDFC Bank-Journey to Mobility. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  8. Malathi Sriram. (2014). Technology Adoption of QR Codes in the Indian Scenario: An empirical analysis. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. 49-76p. [ISBN:978-81-922146-8-9].
  9. Malathi Sriram M. A. (2013). DOVE- using social media for social viral campaign- a case study. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  10. Rao, Ullas & Malathi Sriram (2013).Wipro’s Acquisition of Promax Application Group. Cases in Management Vol.1.N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  11. Malathi Sriram, Pratik Choksi and Shini Ashok. (2012). An exploratory study of mall management. Contemporary research in management - I by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. 49-76p. [ISBN:978-81-922146-1-0].

Book Reviews

  1. D’Souza, M. Learn computers step by step. New Delhi: Pearson Education Inc., 2006.

International Journals

  1. L.Gandhi & Malathi Sriram (2017). Exploring the dynamica virtus of Machine Learning (ML) in Human Resource Management - A Critical Analysis of IT industry. International Journal of Computer Sciences and Engineering (E-ISSN: 2347-2693), Vol.5 (12), December.
  2. Malathi, Sriram and Sunil, M.V. Integrating information repositories for knowledge discovery: a B-school perspective. Int. J. Indian Culture and Business Management, 6(1), 2013. 90-101(p).

National Journals

  1. Malathi Sriram (2020). Mindtree Acquisition by L&T – A first in ‘hostile’ Takeovers. Dogo Rangsang Research Journal, ISSN: 2347-7180, Vol.10(9), September, pp.206-216.
  2. Malathi Sriram (2009). E-learning in higher education: issues, challenges, benefits and future. Digital learning, February.
  3. Malathi Sriram (2007). E-learning in higher education: issues, challenges, benefits and future. I-Manager’s Journal of Educational Technology 3(4), Jan - Mar : 27-34.

International Conference

  1. Malathi, Sriram (2015). Comparative Analysis of MOOC platforms. 4th International Conference on Global Business, Economics, Finance and Social Sciences, SDMIMD and J A Alpha, Kolkata, December 18-20.
  2. Sunil, M.V., Malathi Sriram & Balaji, J. (2013). System Evaluation and User Technology Adoption: An Implementation Study. Tenth AIMS International Conference on Management – Managing services in competitive environment, Association of Indian Management Scholars (AIMS) International and Indian Institute of Management (IIM), Bangalore. January 6-9.
  3. Malathi, Sriram and Mohamed Minhaj. (2011). Nepalese academy of Management. Changing Perspective of Management : Revisit the existing and explore the novel ideas, Kathmandu, Nepal, March 10 – 12. Socially Relevant Project @ SDMIMD.
  4. Malathi, Sriram and Minhaj, Mohamed. Rai Business School. RICON 2009- International Conference on Crystal Ball Gazing, New Delhi, August 2009. e-Governance, the journey ahead : e- Lokshahi Project.
  5. Malathi Sriram. 7th Annual Hawaii International Conference on Business 2007, May 2007, Hawaii. LMS = Learning Management System: an effective dissemination tool for KMS.
  6. Malathi Sriram, and Goel, Abhishek. Sairam Institute of Management Studies, International conference on global business strategy in competitive envirnoment, Sept. 2007, Chennai. Use of technology for creating and managing organizational knowledge from business process.
  7. Malathi Sriram, Haldipur, Rajesh and Sunil, M.V. ICFAI Business School (IBS), 5th AIMS International Conference on Management Technology and Management: two pillars of success, Dec. 2007, Hyderabad. Implementing integrated system in a b-school knowledge center. 635-44.

National Conference

  1. Malathi Sriram, Sunil M.V. and Harinarayana, N.S. (2016). Medical Libraries & Massive Open Online Course (MOOC) Synergy: a new Teaching-Learning Model.  National Conference on Management of Modern Libraries (NACML) – 2016 on the theme ‘Role of Information Professional in Digital Age. Kasturba Medical College (KMC), Manipal University. February 19 & 20, 2016 at Manipal. [Won Best Paper Award]
  2. Sunil, M.V., Malathi Sriram and Vanishree, M.S. (2013). Web analytic for analyzing library website : an overview. National Conference on Inspiring Library Services, July 12 & 13, 2013. Tumkur: SSIT. 
  3. Malathi, Sriram. (2011). HR Analytics – An Overview. Paper presented at the national conference on HR at modern workplace: SDMIMD, Mysore, December 2011.
  4. Malathi Sriram. IFIM Business School, Bangalore (The Institute of Finance and International Management), Doing Business in India, December 18, 2009, Bangalore. IT Perspective on M&A in India.
  5. Malathi Sriram and Rao, Ullas. SDM Institute for Management Development, Conference on Service Strategies for Global Leadership, July 23, 24, 2009, Mysore. Mergers and acquisitions as a strategy for leveraging competitive advantage: analysis of select cases.
  6. Malathi Sriram. Department of Educational Technology, Bharathidasan University, National conference on tomorrow’s technology for education: visions, directions, issues and concerns, Mar. 2007, Trichy. Technology in pedagogy: challenges of adoption in curriculum.
  7. Malathi Sriram. Prestige Institute of Management and Research (PIMR), National Seminar on achieving competitive Advantage through e-business, 10 Sept. 2005, Indore. Review of current practices and trends in e-business models.
  8. Malathi Sriram, and Venkataraman, N. Institute of Management Technology (IMT), Business Information Management Conference, 9 Apr. 2005, Ghaziabad. Bridging the knowledge gap using data warehouse and data mining. 243-52.

Study Materials

  1. Malathi Sriram. Web applications - HTML. Self Instructional Material (SIM) for Masters Degree in Library and Information Science, (MLISc) Program. Mysore: Karnataka State Open University, 2007.
  2. Malathi Sriram. Web applications - SGML. Self Instructional Material (SIM) for Masters Degree in Library and Information Science, (MLISc) Program. Mysore: Karnataka State Open University, 2007.
  3. Malathi Sriram. Web applications - XML. Self Instructional Material (SIM) for Masters Degree in Library and Information Science, (MLISc) Program. Mysore: Karnataka State Open University, 2007.
  4. Malathi Sriram. Web servers. Self Instructional Material (SIM) for Masters Degree in Library and Information Science, (MLISc) Program. Mysore: Karnataka State Open University, 2007.

Case Studies

  1. Malathi Sriram & Ranjan Kulkarni (2021). Impact of Environment, Social, Governance (ESG) on Financial Performance - A Case of Banking & FMCG Sectors. (Product number 1628). India Case Research Centre, All India Management Association (AIMA). pp.23.
  2. Malathi Sriram (2017). Integrating MOOC in Traditional Classrooms for Business Management Graduate Students: A Case Study. Presidency Journal of Management Thought & Research" PJMTR: Vol. VII, No. 1, January - June; ISSN 2229-5275; pp 51-55.
  3. Malathi, Sriram and Sharma, Govinda N.R.Sakala Implementation in Mysore District – A Case Study. Goa, IMT Nagpur September 2013.
  4. Malathi, Sriram and Rao, Ullas. Glowtronics - A Strategic Turnaround. PES Business Review, 2012.
  5. Malathi, Sriram and Sunil, M.V. Knowledge Portal @ SDMIMD. Case study presented at the International Conference of Business Cases, IME, Ghaziabad, December 2010.
  6. Malathi, Sriram and Minhaj, Mohamed. e-Governance, the journey ahead : e- Lokshahi Project. Case study presented at RICON 2009- International Conference on Crystal Ball Gazing, Rai Business School, New Delhi, August 2009.
  7. Malathi Sriram, Abhijith, A. and Ashish Arora. Deputy Commissioner's Office. Handbook of management cases. Edited by Sahay, B.S., Tojo Thatchkery and G.D. Sardana. Institute of Management Technology (IMT), Dec. 2008, Ghaziabad. Deputy Commissioners Office. New Delhi: Allied Private Limited, 2008.
  8. Malathi Sriram. Rangsons Marketing Services Pvt. Ltd., Cases in business management. Edited by Sahay, B.S., Roger Stough and G.D. Sardana. Institute of Management Technology (IMT), Dec. 2006, Ghaziabad. Rangsons Marketing Services Private Limited. New Delhi: Allied Private Limited, 2006.

M.R. Suresh

M.R. Suresh

Research Interest / Consulting Area
Interface between Marketing and Strategy, Sustainable Enterprises, Educational Leadership, Product Strategy, Entrepreneurship

Courses Offered
Marketing Management, Marketing Research, Strategic Marketing, Sustainable Enterprises and Macromarketing, Entrepreneurship

Positions Held / Associated With
Area Convenor, Fellow Tata Energy Research Institute (TERI), New Delhi
Senior Consultant, Tata Economic Consultancy Services, Bangalore
Professor, ICFAI Business School

Also teaches/taught at
Institute of Rural Management Anand (IRMA), Gujarat
ICFAI Business School, Bangalore
Indian Institute of Plantation Management (IIPMB)(Autonomous Institute), Bangalore, Ministry of Commerce, GOI

M.R. Suresh, PGDRM, Ph.D
Professor - Marketing
suresh@sdmimd.ac.in

Dr. M.R. Suresh is an alumnus of Institute of Rural Management - Anand (IRMA), and has Ph.D. in Management from The M S University of Baroda. His doctorate examined strategic responses across ownership forms in the context of market changes. 
 
He has 30 plus years of experience in research, consultancy, and academics. 
 
Dr. M.R. Suresh has contributed and led initiatives in the development of Renewable Energy research group in TERI and helped in the expansion of the Bangalore Division of Tata Economic Consultancy Services (TECS). Dr. Suresh has handled assignments, as a Principal Consultant, in a variety of organisational contexts, for both profit and non-profit sectors while at TECS. He was a Faculty Member in IRMA, Indian Institute of Plantation Management (Ministry of Commerce) and ICFAI Business School. Dr. Suresh has taught marketing courses and designed electives and has held academic administration positions such as Alumni Coordinator in IRMA, Special Focus Area facilitator in IIPM. He was also Administration Coordinator at IIPM. He took the initiative to set up the Entrepreneurship Cell at SDMIMD and has nurtured it since inception. He is currently Chairperson of the Entrepreneurship Cell.
 
Dr. Suresh has also designed and conducted MDPs and associates with initiatives in developing Leadership in Public Services. He has also completed various modules of NEN-IIMB Entrepreneurship Educators Programme.
 
He has also designed and conducted MDPs and associates with initiatives in developing Leadership in Public Services. He has also completed various modules of NEN-IIMB Entrepreneurship Educators Programme.

He is Co-Winner of Emerald - AIMA 2008 Indian Management Research Fund Award. In addition, the other awards, he has won include:

  • Award for Academic Excellence for outstanding contribution to teaching and research" By Higher Education Forum (HEF), Mumbai, 2018-19
  • Best Reviewer Award from Global Business Research Journals (GBRJ)  and the Advisory Board (Policies), chosen as one of the 10 ‘Best Reviewers’ from among 450 reviewers from across the world, 2019
  • Winner of Emerald group (UK) - AIMA Indian Management Research Fund Award, 2008-09.Only proposal selected for award that year. Proposal designed jointly with Dr MK Sridhar, then in Karnataka Knowledge Commission and Dr R Joshi of Wipro

He is also in the Editorial Board of IUP Journal of Brand Management, (Icfai University Press)

  • Weschool- AIMS Silver Medal for Innovation(among the top two innovations in India (2009-10), for my Socially Relevant Project (SRP) initiative at SDMIMD.

Publications

Edited Books

  1. Gayathri, H., Jayakrishnan, S., Sugant, R & Suresh, M.R., [Editors]. (2016). Second Annual Conference on Emerging Trends in Marketing. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-17-8]
  2. Suresh, M.R. & Sharma, Govinda N.R. [Editors]. (2015). Conference on Corporate Social Responsibility. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [978-93-83302-10-9].
  3. Suresh, M.R., Sugant, R & Jayakrishnan, S  [Editors]. (2015). National Conference on Consumer Behaviour: Contemporary Issues & Emerging Trends. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [978-93-83302-13-0].
  4. Gayathri, H., Suresh, M.R. & Sharma, Govinda N.R. [Editors]. (2014). Conference on Corporate Social Responsibility. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [978-93-83302-03-1].

Book Chapters

  1. M.R. Suresh & Vijay Krishnamurthy (2022). Striving towards Badminton for All: a Sports Endeavour at the Grassroots by Padukone Sports Management. Cases in Management – Vol. XI,  Mysore: Shri Dharmasthala  Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.  [ISBN: 978-93-83302-61-1], pp.99-108.
  2. Suresh M. R. (2022). Innovations in Designing and Teaching Marketing Courses:  lessons and insights from cases and the way forward. Contemporary Research in Management : Volume XI by N.R. Parasuraman, B. Venkatraja, M. Sriram, G. Srilakshminarayana and K. Riyazahmed (Editors),  Mysore: Shri Dharmasthala  Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. ISBN: 978-93-83302-56-7, pp.35-68.
  3. Suresh, M. R. (2021). Formulating Marketing Plan at Jayanagar Dairy Union Ltd (JDUL). Cases in Management – Vol. X by  Parasuraman, N. R., Venkatraja B., Sriram, M., Srilakshminarayana, G.  and Riyazahmed, K. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-55-0].
  4. Suresh, M. R. (2019). Marketing for the Bottom of the Pyramid: challenges faced by an NGO. Cases in Management – Vol. VIII by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-44-4]
  5. Suresh M. R. (2018). Entrepreneurship development for the bottom of pyramid: the RUDSETi initiative in Mysore. Cases in Management – Vol. VII by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-36-9].
  6. Suresh M. R. (2016). Strategic issues in marketing handicrafts: case of a state handicrafts development corporations. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
  7. Suresh, M. R. (2016). Leadership in social enterprise- dimensions and insights. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].
  8. Suresh, M.R. (2015). Business leadership through product strategy and challenges Ahead: the case of a successful dairy federation. Cases in Management- Vol IV. N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-93-83302-14-7]
  9. Suresh, M.R. (2015). Product management practices in social enterprises – insight for mainstream business enterprises. Contemporary research in management – Vol. IV by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM RCMS. [ISBN: 978-93-83302-08-6].
  10. M.R. Suresh and M.R. Sridhar (2014). Foundation for Leadership Development in Public Services (FLADPS) – Identifying core competence, Role Discovery and Scaling up. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  11. Suresh, Maruthi R & Rao, Ullas (2013). Strategic responses of a social business: the case of an urban micro-finance institution. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  12. Suresh, Maruthi R. and Sridhar, M. K. (2013).Innovation in Public Services Delivery: Case Study of Management Development Initiative in Karnataka’s School Education Department. Cases in Management Vol.1.N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]

Book Reviews

  1. Suresh, M.R. New mantras in corporate corridors - from ancient roots to global routes. New mantras in corporate corridors: from ancient roots to Global routes. Global CEO 8(11); November 2008. 76-78p.

International Journals

  1. Sabitha Niketh and M.R. Suresh (2022). Implementing Green Marketing Strategy by Processed Food Companies – can Sustainable Development & CSR be used in Marketing?. International Journal of Food and Nutritional Sciences, ISSN: 2319-1775 (P); 2320-7876 (O), V.11(3); Special issue, pp.2013-2034.
  2. Vijayshankar Krishnamurthy and Suresh M. R. (2021). Performance Management in Non-Profit Sports Organizations using Balanced Scorecard: A scan of extant literature and an agenda for future research. Journal of Interdisciplinary Cycle Research, ISSN: 0022-1945, Vol.13 (4), April, pp.188-200.
  3. Sabitha Niketh and Suresh M. R. (2021). Sustainability Marketing versus Green Marketing the Future of a Green Economy- Analysis based on Theory of Reasoned Action. Journal of Interdisciplinary Cycle Research, ISSN NO: 0022-1945, Vol.13 (3), March, pp.511-524.

National Journals

  1. Sabitha Niketh and Suresh M. R. (2021). Determinants of Consumer Behavior impacting Green Marketing. JASC: Journal of Applied Science and Computations, ISSN:1076-5131, Vol.8(12), pp.73-95.
  2. Suresh, M. R. (2019). Character competence and role of leadership: Insights from a faith-inspired social enterprise. Presidency Journal of Management Thought & Research, July-December, Vol.9 (2), ISSN: 2229-5275, pp.67-78.
  3. Suresh, M. R. (2019). Strategic Dimensions of Altruistic Organizations: Insights and lessons from two initiatives-SKDRDP and Asha Kirana. 3D IBA Journal of Management & Leadership (special issue), ISBN 2230 – 7524, January-June, Volume 10 (2). pp.59-71.
  4. Suresh M. R. (2018). A ray of hope for people living with AIDS- Asha Kirana: Its Growth and Strategic Issues (a case study). Presidency Journal of Management Thought & Research (ISSN:2229-5275), Vol.8 (1), Jan–June, pp. 102-109.
  5. Suresh, M.R. Marketing of short shelf-life perishables: issues and lessons (Cover Story). Marketing Mastermind, September 2007, 45-49p.
  6. Suresh, M.R., Mishra, B.N. and Joshi, Veena. Harinagar rural energy development project. Vikalpa 15(1); January-March 1990, 53-56p.

International Conferences

  1. Vijayshankar Krishnamurthy and Suresh M. R. (2021). Implementation of the Sports Policy I India: a scan of extant literature and Conceptual Framework. 2nd International conclave on Globalizing Indian Thought (GIT 2021), Indian Institute of Management Kozhikode; December 16-18, 2021.
  2. Vijayshankar Krishnamurthy and Suresh M. R. (2021). Public-Private Partnership (PPP) in Sports Sector - A scan of extant literature with a special focus on Odisha State. 6th International Conference on Economic Growth and Sustainable Development: Emerging Trends November 25-26, 2021, Mysuru, India
  3. Suresh, M.R. (2015). Strategic Responses of Successful Enterprises - an Analysis across Ownership Forms. Third Middle East Conference on Global Business, Economics, Finance and Banking, SDMIMD and J A Alpha, Dubai, October 16-18.
  4. Suresh, M. R. ICFAI Business School, International conference on marketing and business strategy, Hyderabad, Jauary 5, 2009. Strategic responses of enterprises to changes in market environment: an examination across ownership - case study of Bharat Electronics Ltd., (BEL).
  5. Sridhar, M. K. and Suresh, M. R. PES Institute of Management, Bangalore and Indiana University, Pennsylvania; International conference on innovation and competitive advantage, Bangalore, January 2008. Innovations in public service delivery - a case study of Management initiative in School Education Department, Karnataka.
  6. Suresh, M. R. Indian Business Academy (IBA), International conference on expanding horizons of Indian business and Indian management, Bangalore, January 2008. In search of marketing orientation: an examination of marketing innovations of regional producers’ organizations.
  7. Suresh, M. R. and Veena Joshi. World Wildlife Federation (WWF), Asia forest policy workshop, Thailand, December 1992. Forest management institutions.
  8. Suresh, M. R. and Veena Joshi. The China Centre for Rural Energy, Research and Training (CCRERT), Symposium on Rural Energy in China, Beijing, 1987. Institutional aspects of rural energy.

Seminars / Symposiums

  1. Suresh, M. R. Vellor Institute of Technology and University of Sydney, National seminar on rural marketing, Vellor, January, 2004. Marketing strategies of rural producers organisations : issues and lessons.
  2. Suresh, M. R., Veena Joshi and Mishra, B. N. National Institute of Rural Development (NIRD), Seminar on organizational dynamics of rural development, Hyderabad, July 1988. Dissemination of renewable energy technologies – experiences of a field team.

Cases

  1. Suresh, M. R. (2021). ABC Regional Cooperative Dairy Federation's Bottled Water Marketing Initiative. (Product number 1629). India Case Research Centre, All India Management Association (AIMA). pp.07
  2. Suresh, M. R. Medical Research Foundation – A. Anand: Institute of Rural Management (IRMA), 2003.
  3. Suresh, M. R. and Ramanujam. Marketing edible oil by Deshfed. (Case documented with special permission from Chairman, NDDB). Anand: Institute of Rural Management (IRMA), July 2001.
  4. Suresh, M.R. NBA and its customer satisfaction research. Anand: Institute of Rural Management (IRMA), 2001.
  5. Suresh, M. R. Launch of Arathi brand by Grofed. Anand: Institute of Rural Management (IRMA), 2001.
  6. Suresh, M. R. Marketing of mineral water by NDDB. Anand: Institute of Rural Management (IRMA), 2001.
  7. Suresh, M. R. A cooperative and its concept test problem (A case written for a customized MDP at IRMA). Anand: Institute of Rural Management (IRMA), 2001.
  8. Suresh, M. R. RBMUL set up a consumer panel. (A case written for a customized MDP at IRMA). Anand: Institute of Rural Management (IRMA), 2001.
  9. Suresh, M. R. Naz Hotel Project. (A case exercise based on a confidential TECS study). Anand: Institute of Rural Management (IRMA), 2001.
  10. Suresh, M. R. Marketing of handicrafts by Tribhuvandas Patel Foundation. Anand: Institute of Rural Management (IRMA), 2001.
  11. Suresh, M. R. Tribhuvandas Pate Foundation and marketing of patchwork products. Anand: Institute of Rural Management (IRMA), 2001.
  12. Suresh, M. R. Tribhuvandas Pate Foundation and its MIS problem. Anand: Institute of Rural Management (IRMA), 2001.
  13. Suresh, M. R. TTD and data flow diagram: a case exercise on MIS. Anand: Institute of Rural Management (IRMA), 2001.

Working Paper

  1. Suresh, M R and Honnungar, Vivek (2011), Review of Literature on Biomass, Draft working paper, TERI- SDC Biomass Project, TERI, New Delhi.

Mihir Mahapatra

Mihir Mahapatra Research Interest / Consulting Area
State Finance and Health Economics

Courses Offered
Microeconomics, Macroeconomics and Economic Environment & Policy

Positions Held / Associated With
Goa Institute of Management (GIM), Goa
Center for Multi-Disciplinary Development Research (CMDR), Dharwad
Economic and Political Weekly Research Foundation (EPWRF), Mumbai

Also teaches/taught at
Goa Insitute of Management (GIM), Goa

Dr. Mihir K. Mahapatra, M.A., M.Phil. & Ph.D.
Professor - Economics
mihir@sdmimd.ac.in

Dr. Mihir Mahapatra obtained his Ph. D in Economics from Utkal University on a Reserve Bank of India Doctoral Fellowship. His area of interest and the papers he teaches include Microeconomics, Macroeconomics and Economic Environment of Business. He was earlier with the Goa Institute of Management (GIM), Goa and has also worked with the Centre for Multi-Disciplinary Development Research (CMDR), Dharwad, Karnataka and the Economic and Political Weekly Research Foundation (EPMRF), Mumbai. He has published papers in national and international refereed journals and contributed articles in edited books published by Springer Verlag, Tata-Mcgraw Hill and New Century.

He has worked on or been associated with, various research projects sponsored by national and international agencies, including the Planning Commission (Government of India), Canara Bank, European Economic Commission and Confederation of Indian Industry (CII).

He also participated in capacity building programmes sponsored by the World Bank, UNCTAD and organised by National Institute of Public Finance and Policy (NIPFP), New Delhi and Centre for Development Studies (CDS), Thiruvananthapuram. Currently, he is a life member of prominent economic organisations/associations including the Indian Economic Association, Indian Society of Labour Economics, Orissa Economics Association and member of AIMS International.

Publication List

Book

  1. Mahapatra, Mihir. (2011). Fiscal federalism in India: a state-wise analysis. Germany: VDM Verlag Dr.Muller GmbH & Co. June.

Book Chapters

  1. Mahapatra, Mihir. (2013). Understanding recent Trends in Inflation in India. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8]
  2. Raj, Rajesh S.N and Mahapatra, Mihir. On Measuring Productivity Growth in Indian Industry: Analysis of Organised and Unorganised Sector in Selected Major States. Productivity, Efficiency, and Economic Growth in the Asia-Pacific Region Edited by: Jeong-Dong Lee and Almas Heshmati. London: Physica-Verlag Heidelberg (A Springer Company), 2009.
  3. Mahapatra, Mihir. Pattern of Internal Migration in Karnataka. Economic Reforms, Human Welfare and Sustainable Development in India Edited by: Narayan Nayak et.al.(Ed.). New Delhi: New Century Publications, 2007.
  4. Mahapatra, Mihir. Intergovernmental Resource Transfer and Fiscal Management: Reflections from an Underdeveloped State in India. Indian Public Finance and the Twelfth Finance Commission Edited by: Thakur, Anil et.al. (Ed). New Delhi: Deep & Deep Publications, 2007. (Reproduced from The Indian Economic Journal of The Indian Economic Association).
  5. Mahapatra, Mihir and Raj, Rajesh S.N. Health Scenario in India: Progress and Challenges. Health Economics in India Edited by: Rout, Himanshu and Prasanta Panda. New Delhi: New Century Publications, 2007.
  6. Mahapatra, Mihir. Employment of Child Domestic Servants in Orissa: A case study. Economics of Child Labour Edited by: K.P Kannan. New Delhi: Deep & Deep Publications, 2001.

International Journal

  1. Raj, Rajesh S.N and Mahapatra, Mihir. Growth and productivity performance of small manufacturing enterprises (SMEs): insights from major states in India. Journal of Indian Business Research (Emerald Publication) 1(1), 2009.
  2. Raj, Rajesh S.N and Mahapatra, Mihir. Economic Reforms and Productivity Growth: Evidence from Indian Industrial Sector with Focus on Selected States. Journal of International Business and Entrepreneurship 12(2), December 2006.

National Journal

  1. Mahapatra, Mihir. On Assessing the Fiscal Scenario in Goa. Journal of Social and Economic Development 11(2), July-December 2009.
  2. Mahapatra, Mihir. Intergovernmental Resource Transfer and Fiscal Management: Reflections from an Underdeveloped State in India., The Indian Economic Journal, December 2005.
  3. Mahapatra, Mihir. Human Capital Base of Migrant Workers in Karnataka. Social Action 55(3), July-September 2005.
  4. Mahapatra, Mihir. States’ Fiscal Scenario During Reforms Period: Evidence from Orissa. Review of Development and Change 10(1), January-June 2005.
  5. Mahapatra, Mihir. Employment of Child Domestic Servants in Orissa: A case study. The Indian Economic Journal, 2000.
  6. Mahapatra, Mihir. A District -wise Analysis of Levels of Development in Orissa. Utkal Economic Papers (12 & 13), 1999-2000, 2000-2001.
  7. Mahapatra, Mihir. The Economy of Orissa: Development and Fiscal Scenario, Utkal Economic Papers (11), 1998-99.
  8. Mahapatra, Mihir. Labour Migration from a Backward Region of Orissa. The Indian Journal of Labour Economics 41(4), 1998.
  9. Mahapatra, Mihir. Finances of State Governments: Deteriorating Fiscal Management. Economic and Political Weekly 39(18 & 19) May 1-7 & 8-14, 1998 .

Mousumi Sengupta


 		 Research Interest / Consulting Area
International HRM, Strategic HRM, Compensation Management, Emotional Intelligence, Performance Management

Courses Offered
HRM, International HRM, Performance and Compensation Management,
OB, Strategic HRM

Positions held
Coordinator – MBA Dept. PES School of Engineering, Bangalore,
Chairperson – Academics, IFIM Business School,  Bangalore
Chairperson – Centre For Research, IFIM, Business School  Bangalore

Also teaches/taught at
Institute of Management Technology, Nagpur
International Institute of Information Technology,  Pune
Symbiosis Institute of Business Management, Bangalore
Kirloskar Institute of Advanced Management Studies, Hariha

Dr. Mousumi Sengupta, M.A. in HRM, GradIPD & PhD
Professor - OB/HRM & Chairperson - Academic Quality Enhancement
mousumi@sdmimd.ac.in

Dr. Mousumi Sengupta has completed her PhD from Indian Institute of Technology (IIT), Kharagpur, India. She has a Masters Degree in Human Resource Management from Thames Valley University, London, UK. She has obtained GradIPD from the Institute of Personnel and Development (IPD), London, UK. Her qualifications also include a Post Graduate Diploma in Public Relations from Bharatiya Vidya Bhavan, India.
 
Dr. Mousumi is the Ex-Chairperson - Research Center for Management Studies at SDMIMD and Professor in the area of OB and HRM. She has also been  the Chief Editor - SDM Journal of Management, from 2016 to 2020. She has more than 20 years of working experience as a consultant, teacher, researcher and trainer. She has been associated as a faculty member with reputed Indian management education institutes such as, IISWBM, Kolkata; IMT, Nagpur; PESSE, Bangalore; KIAMS, Harihar; SIBM, Bangalore; and I2IT, Pune. She has also been associated with the management programs offered by foreign universities in India, such as, Dominican University, US; Lubeck University, Germany; Auckland University of Technology, New Zealand; Cambridge University, UK (British Council, Kolkata). She has also taught the MBA students of BUiD, at Dubai, as a part of the faculty exchange program from SDMIMD. She is a registered PhD guide at University of Mysore. She has been an empanelled consultant at TRI Mumbai, and ConnectEd Thailand. She has been a trainer for many public and private sector companies. Her PhD Thesis has been awarded as the Best Management Thesis at PIMR Indore in 2005. Among the four books she has co-authored in the area of management, the book entitled “Emotional Intelligence: Myth or Reality” has won the Second Prize of the ISTD Book award 2007-2008. She has also published 24 book chapters, 17 research papers in international journals and 16 papers in national journals. She has presented papers in more than 20 national and international conferences. She is a Mentor for the Centre for Human Resource, KCT Business School, Coimbatore, and, Honorary Member, Advisory Board, Arcus Academy Private Limited, Mysore.

Dr. Mousumi Sengupta was awarded as the BEST PROFESSOR IN HUMAN RESOURCES MANAGEMENT, by the Asia Pacific HRM Congress”, in 2022.

Publications:

Books

  1. Sengupta, Nilanjan & Sengupta, Mousumi. (2009). Compensation management. New Delhi: Excel Books. [ISBN 978-81-7446-696-9].
  2. Sengupta, Nilanjan & Sengupta, Mousumi. (2007). International human resource management, Excel Books, India, [ISBN 81- 7446- 519-7]
  3. Sengupta, Mousumi & Sengupta, Nilanjan. (2007). Emotional intelligence, New Delhi: Excel Books. [ISBN 81-7446-543-X]. This book has been selected for book award in 2008 by ISTD, Ministry of HRD for outstanding contribution in the field of management.
  4. Sengupta, Nilanjan, Sengupta, Mousumi & Sengupta, R.N. (2006) Managing change in organizations, Prentice-Hall of India. [ISBN 81-203-2965-1].

Edited Books

  1. Sengupta, Mousumi & Sengupta, Nilanjan (2020). Contemporary Research in Management : Volume IX,  Mysore: Shri Dharmasthala  Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-45-1]
  2. Parasuraman, N. R., Sengupta, Nilanjan & Sengupta, Mousumi and Srilakshminarayana, G. (2019). Cases in Management – Vol. VIII.  Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.  [ISBN: 978-93-83302-44-4].
  3. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2019). 8th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-41-3].
  4. Sengupta, Mousumi & Sengupta, Nilanjan  (2019). Contemporary Research in Management – Vol. VIII by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-23-76].
  5. Parasuraman, N. R., Sengupta, Nilanjan & Sengupta, Mousumi and Srilakshminarayana, G. (2018). Cases in Management – Vol. VII,  Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-36-9].
  6. Parasuraman, N. R. Sengupta, Nilanjan & Sengupta, Mousumi & Srilakshminarayana, G. (2017). Cases in Management – Vol. VI,  Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-29-1].
  7. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2018). 7th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-35-2].
  8. Sengupta, Mousumi & Sengupta, Nilanjan  (2018). Contemporary Research in Management – Vol. VII by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-30-7].
  9. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2017). 6th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-27-7].
  10. Mousumi, Sengupta & Sengupta, Nilanjan  (2017). Contemporary Research in Management – Vol. VI. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-23-9].
  11. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2016). 5th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-19-2].
  12. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors].  Cases in Management – Vol. V. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  13. Mousumi, Sengupta & Sengupta, Nilanjan  (2016). Contemporary Research in Management – Vol. V. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-15-4].
  14. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2015). Cases in Management Vol. IV. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-14-7]
  15. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2015). 4th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN 978-93-83302-07-9].
  16. Sengupta, Nilanjan, and Sengupta, Mousumi [Compilers]. (2015). Contemporary research in management – Vol IV.  Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-08-6]
  17. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2014). 3rd International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [978-93-83302-01-7].
  18. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2014). Cases in Management Vol. III. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  19. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2014). Excerpts of select summer internship reports 2014. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 
  20. Sengupta, Nilanjan, and Sengupta, Mousumi [Compilers]. (2014). Contemporary research in management – Vol III.  Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9]
  21. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2013). Cases in Management Vol. II. Mysore: Shri DharmasthalaManjunatheshwaraResearch Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-9-6]
  22. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2013). 2nd International Conference on Managing Human Resources at the Workplace. Mysore: SDM Institute for Management Development (SDMIMD). [978-81-922146-5-8].
  23. Sengupta, Nilanjan, and Sengupta, Mousumi [Compilers]. (2013). Contemporary research in management – Vol. II. Mysore: Shri DharmasthalaManjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-7-2]
  24. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G.[Editors].  (2013). Cases in Management Vol.1. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]
  25. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2012). International Conference on Managing Human Resources at the Workplace. Mysore: SDM Institute for Management Development (SDMIMD). [ISBN: 978-81-922146-4-1].
  26. Sengupta, Nilanjan & Mousumi Sengupta [Compilers]. (2012). Contemporary research in management - Vol I. Mysore: SDM Institute for Management Development. [ISBN:978-81-922146-1-0].
  27. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2011).National Conference on HR at Modern Workplace. Mysore: SDM Institute for Management Development (SDMIMD). [ISBN: 978-81-922146-0-3].

Book chapters

  1. Mousumi Sengupta (2022). The Starbucks journey: serving coffee to the world. Cases in Management – Vol. XI,  Mysore: Shri Dharmasthala  Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.  [ISBN: 978-93-83302-61-1], pp.109-126.
  2. Sengupta, Mousumi & Sengupta, Nilanjan  (2021). The fabulous journey of Fabindia. Cases in Management – Vol. X by  Parasuraman, N. R., Venkatraja B., Sriram, M., Srilakshminarayana, G.  and Riyazahmed, K. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-55-0].
  3. Sengupta, Nilanjan & Sengupta, Mousumi (2021). Stakeholder management and corporate governance in crisis: The classic case of Tylenol and Johnson & Johnson. Cases in Management – Vol. X by  Parasuraman, N. R., Venkatraja B., Sriram, M., Srilakshminarayana, G.  and Riyazahmed, K. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-55-0].
  4. Sengupta, Mousumi & Sengupta, Nilanjan (2019). Journey towards sustainability in fitness fashion: the Adidas way. Cases in Management – Vol. VIII by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G. Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala  Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-44-4]
  5. Sengupta, Nilanjan & Sengupta, Mousumi  (2019). A Story of Sustainable Growth and Transformation in Hindustan Unilever Limited. Cases in Management – Vol. VIII by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-44-4]
  6. Sengupta, Nilanjan & Sengupta, Mousumi (2018). Innovation and change in action: the phillips way. Cases in Management – Vol. VII by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-36-9].
  7. Sengupta, Mousumi (2017). The story of the Swatch Group: the timekeeper with a statement. Cases in Management – Vol. VI by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-29-1].
  8. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Role of HRM in implementing CSR. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].
  9. Sengupta, Nilanjan and Sengupta, Mousumi (2016). Enterprise Holdings, Inc.: Riding in style. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
  10. Sengupta, Nilanjan and Sengupta, Mousumi (2016). Building sustainable business: The IKEA story. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
  11. Sengupta, Mousumi and Sengupta, Nilanjan (2016). Social Media in Recruiting: new mantra for HRM. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].
  12. Sengupta, Mousumi and Sengupta, Nilanjan (2016). Emotional intelligence: A catalyst to enhance job performance. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].
  13. Sengupta, Mousumi & Nilanjan Sengupta (2015). Defining the luxury retail: the harrods way. Cases in Management- Vol IV. N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7]
  14. Sengupta, Nilanjan & Mousumi Sengupta (2015). ASDA: Aiming to serve better. Cases in Management- Vol IV. N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7]
  15. Todalbagi, Rajendra, Nilanjan Sengupta & Mousumi Sengupta (2015). Change management and business excellence at titan. Cases in Management- Vol IV. N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7]
  16. Mousumi, Sengupta & Sengupta, Nilanjan (2015). Gamification: the new mantra for optimizing employee and organizational performance. Contemporary research in management – Vol. IV by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM RCMS. [ISBN: 978-93-83302-08-6].
  17. Sengupta, Nilanjan & Mousumi, Sengupta (2015). Human capital management – the strategic differentiator for managing employee excellence. Contemporary research in management – Vol. IV by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM RCMS. [ISBN: 978-93-83302-08-6].
  18. Sengupta, Mousumi & Nilanjan Sengupta (2014). MakeMyTrip Limited: Travel made easy. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  19. Sengupta, Mousumi & Nilanjan Sengupta (2014). Singapore Airlines: Gliding with people Excellence. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  20. Sengupta, Mousumi & Nilanjan Sengupta (2014). Employee Development for Business Success. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9]
  21. Sengupta, Nilanjan & Mousumi, Sengupta (2014). Employee Engagement : A HRM Tool for Achieving Organizational Goals. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9]
  22. Sengupta, Mousumi & Nilanjan Sengupta(2013). Toyota Motor Corporation: committed to quality, rewarded by smiles. Cases in Management Vol.II. N. R. Parasuraman, NilanjanSengupta, MousumiSengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  23. Sengupta, Mousumi & Nilanjan Sengupta(2013). Johnson & Johnson: caring for people, worldwide. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  24. Sengupta, Nilanjan & Sengupta, Mousumi. (2013). Effect of Glass Ceiling on Women Managers: Issues and perspectives. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8]
  25. Sengupta, Mousumi & Nilanjan Sengupta (2013). From being to becoming: Employee empowerment as a tool for strategic Human Resource Management. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8]
  26. Sengupta, Mousumi & Sengupta, Nilanjan and Raghupathi, Suma (2013). A Case Study on Pizza Hut: Competitors’ Envy, Consumers’ Choice. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  27. Sengupta, Mousumi & Sengupta, Nilanjan. (2012). Green HRM: a step-forward towards greener world. Contemporary research in management - Vol I by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. [ISBN:978-81-922146-1-0].
  28. Sengupta, Nilanjan & Sengupta, Mousumi. (2012). Managing employee talent. Contemporary research in management - Vol I by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. [ISBN:978-81-922146-1-0].
  29. Sengupta, Mousumi & Sengupta, Nilanjan and Vaishnavi S. (2013). Connecting lives, anywhere, anytime: a case study on Airtel.  Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  30. Nair, J., Sengupta, Mousumi & Sengupta, Nilanjan. (2008). IT Enabled Practices and Emerging Management Paradigms. In Gupta, I. C. & Jaroliya, D. (Editors), IT Enabled Practices and Emerging Management Paradigms. New Delhi: Excel Books. [ISBN: 978-81-7446-676-1].
  31. Sengupta, Nilanjan., Sengupta, Mousumi & Sahu, D. (2008). Navigating glocalization through quality initiatives.In Managing talent as HR Tool: A strategic perspective. Gupta, I. C. & Hyde A. (Editors). New Delhi: Excel books. [ISBN 978-81-7446-594-8].
  32. Sengupta, Mousumi & Ponda, S. (2008) Think global, act local : Brand Management in India. Navigating glocalization through quality initiatives Gupta, I. C. & Hyde A (Editors). New Delhi: Excel Books. [ISBN 978-81-7446-594-8].
  33. Sengupta, Nilanjan., Sengupta, Mousumi & Singhal, P. (2007). Human Resource Outsourcing – A Strategic Perspective. In Synergizing East and West for Global competitiveness. Gupta, I. C. & Mishra, J. (Editors). New Delhi: Excel Books. [ISBN 81-7446-522-7].
  34. Sengupta, Mousumi & Bala Koteswari, V. (2006). Becoming Learning Organization: A Journey by Indian Manufacturing Organizations. Strategies of winning organizations Dhar, U., Dhar, S., & Chauhan, V. (Eds), New Delhi: Excel Books. (ISBN 81-7446-465-4).

Compiler

  1. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].

Book Reviews

  1. Sengupta, Mousumi. (2008). Blink: The power of thinking without thinking. Author: Gladwell, M. Penguin. Published in Focus, the International Management Digest, Vol 4, No. 1, April 2008.
  2. Sengupta, Mousumi. (2007). The Avatar way of Leadership. Author: Verma, H. Rupa & Co. Published in Focus, the International Management Digest, Vol 3, No. 2, October 2007.
  3. Sengupta, Mousumi. (2006). Understanding Wage System. Author : Sharma, A. M. Himalaya Publishing House. Published in Focus, the International Management Digest, Vol 2 No. 1, April 2006.

International Journals

  1. Sasikumar, Anand & Sengupta, Mousumi (2024). A Model to Categorize Students’ Perception on Endorsing Massive Open Online Courses. Journal of Informatics Education and Research, ISSN: 1526-4726, V.4(1), pp.137-147.
  2. Sengupta, Mousumi & Gandhi, L. (2023). Emotional Intelligence among the Postgraduate Students in Private B-Schools in India. World Journal of Management and Economics, ISSN: 1819-8643, Vol.16 (6), pp 63-72, (ABDC).
  3. Sengupta, Mousumi  & Arundekar, Vedashree D. (2023). Towards Sustainable Livelihood of Small and Marginal Farmers in India: A Journey of CCD and Farmveda. Empirical Economics Letters, ISSN 1681 8997, V.22 (Special Issue 2: Revolutionising management: Leveraging technology for competitive advantage),  July., pp 229-236,  https://doi.org/10.5281/zenodo.8217825, (ABDC).
  4. Shwetha, G Y. & Sengupta, Mousumi (2023). Generation Z Employees' perception on Green GHRM Policies and practices: A study on IT Sector in Bangalore, India. World Journal of Management and Economics. Industry and Management 4.0 with sustainability: Current time. ISSN: 1819-8643, Vol.16, Special Issue 1, pp. 75-82, (ABDC). 
  5. Srilakshminarayana G. & Sengupta, Mousumi (2023). Emotional Intelligence of Gen Z Students in Connection with their Demographics. World Journal of Management and Economics, ISSN: 1819-8643, V.16(05), pp.85-99, (ABDC).
  6. Sengupta, Mousumi and Sunil M. V. (2023).  Online Learning during Covid 19 Pandemic: A Study Among Students in Private B-Schools in Bangalore and Mysore in India.  Korea Review of International Studies, ISSN - 1226-4741, Vol.16 (45), April, pp. 111 - 121, (ABDC).
  7. Kannadas S. and Mousumi Sengupta (2023). Impact of Locus of Control on Financial Risk-Taking Behaviour: A Perception Study among Married Earning Women in India. Economic Studies, ISSN: 0205-3292 (print), V.32 (5). pp.143-159, (Scopus).
  8. Nataraj R.T and Mousumi Sengupta (2023). Family Business Leadership: A Thematic Analysis on Scientific Approaches. Indian Journal of Natural Sciences, ISSN: 0976 – 0997, Vol.14(77), April, pp.55034- 55043, (Web of Science, UGC).
  9. Mousumi Sengupta (2022). A Review on Indian Consumers in promoting sustainability in Fashion. Korea Review of International studies, ISSN: 1226-4741, Vol.15(40), November 2022. pp. 76-88, (ABDC).
  10. Mousumi Sengupta and Sunil M V (2022). Resource management at a primary school : a case study of Arivu Vidya Samsthe, Mysore, India. Korea Review of International studies, ISSN: 1226-4741, Vol.15(37), August. pp. 160-173, (ABDC).
  11. Sengupta, Nilanjan & Sengupta, Mousumi (2021). Issues in Leisure Travel Decisions During Covid-19 Pandemic: An Exploratory Study. South Asian Journal of Socio-Political Studies (SAJOSPS), Jan-June 2021, pp 119-124.
  12. Nataraj R. T. and Sengupta, Mousumi (2021). Conflict in family business: A conceptual analysis. Wutan Huatan Jisuan Jishu, ISSN NO: 1001-1749, V.17(5), May, pp.217-231.
  13. Gandhi, L., Sengupta, Mousumi & Sengupta, Nilanjan (2020). The Impact of the Line Managers Emotional Intelligence on Employee Motivation with Special Reference to Small and Medium-sized Enterprises (SMEs). SAMVAD: SIBM Pune Research Journal, Vol 21, December, ISSN: 2249-1880 (P); ISSN: 2348-5329 (O). pp.16-32.
  14. Sengupta, Nilanjan & Sengupta, Mousumi (2020). The state of exit interview : An exploratory study on the opinion of HR managers in Bangalore and Mysore. South Asian Journal of Socio-Political Studies (A Peer Reviewed International Journal), ISSN 09724613, Vol.XX (2), January-June, pp.114-119.
  15. Sengupta, Nilanjan & Sengupta, Mousumi (2019). Changing the face of HRM with artificial intelligence. South Asian Journal of Socio-Political Studies (SAJOSPS), ISSN: 0972-4613, Vol.20 (1), July-December, pp.116-119.
  16. Sengupta, Mousumi & Sengupta, Nilanjan  (2019). A perceptual study on job satisfaction among the employees in MNCs in Bangalore. South Asian Journal of Socio-Political Studies (SAJOSPS), ISSN: 0972-4613, Vol.19(2), Jan-July, pp.102-109.
  17. Sengupta, Nilanjan & Sengupta, Mousumi (2018). Non-verbal communication in classroom learning: an empirical study on post-graduate management students. South Asian Journal of Socio-political studies, ISSN: 0972-4613, Vol.19(1), July-December, pp.100-104.
  18. Sengupta, Nilanjan & Sengupta, Mousumi (2018). Benefits of Peer Learning: A Study Among the Post-Graduate Management Students in Karnataka. International Journal of Knowledge Management and Practices, ISSN: 2320-7523, Vol. 6 (2), September, pp. 13-20.
  19. Sengupta, Mousumi, Sengupta, Nilanjan & Srilakshminaryana, G (2018). An empirical study on stress among post-graduate students in Residential Private B-Schools in Karnataka. South Asian Journal of Socio-Political studies, ISBN: 09724613, Vol. 18 (2), January-June, pp. 110-117.
  20. Sengupta, Nilanjan & Sengupta,  Mousumi (2018). Collaborative Learning as a Pedagogical Tool: A Study on Post-Graduate Students in B-Schools in Karnataka. International Journal of Research in Economics and Social Sciences (IJRESS), ISSN: 2249-7382, Vol. 8 (2), February, pp. 714-724.
  21. Sengupta, Mousumi & Sengupta, Nilanjan (2018). 360-Degree Feedback: Crossing the Bridge from Employee Performance to Development. International Journal in Commerce, IT and Social Sciences, ISSN: 2394-5702, Vol.5 (2), February, pp.1-15.
  22. Sengupta, Mousumi, Sengupta, Nilanjan & Kaushik Bandopadhyay (2018). Unravelling Employee Off-Boarding: the Magic of Exit Interview. International Journal of Research in Economics and Social Sciences(IJRESS), ISSN: 2249-7382, Vol. 8 Issue 1, January, pp 128-137.
  23. Sengupta, Mousumi & Sengupta, Nilanjan (2018). Enshrining the Spirit of CSR: Indian Automobile Industry. International Journal in Management & Social Science (IJMSS), ISSN: 2321-1784 , Vol. 6 (1), Scopus ID: A9CA72AA6AE914A8, pp 48-58.
  24. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Social Media Recruiting: A Critical Review. South Asian Journal of Socio-Political Studies (SAJOSPS), ISSN 0972-4613, Vol.18 (1), July- December, pp 96-101, (UGC Care).
  25. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Story of Lufthansa Group: Flying with Colors. International Journal in Management and Social Science, ISSN: 2321-1784, Vol.5 (9), September, pp 176-191.
  26. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Stress at workplace. International Journal of Latest Engineering & Management Research, ISSN 2455-9847, Vol.2 (2), February, pp 22-29.
  27. Sengupta, Mousumi, Pavithra, S. & Sengupta, Nilanjan (2017). Employee Engagement: An overview. South Asian Journal of Socio-Political Studies, ISSN 0972-4613, Vol. 17(2), (January-June 2017), pp 98-102, (UGC Care).
  28. Sengupta, Mousumi  & Sengupta, Nilanjan (2015). Leadership and Organizational Performance: A Conceptual Review. Asian Research Consortium, Vol.5 (7), July, pp. 155-166. [ISSN 2249-7315].
  29. Sengupta, Mousumi  & Sengupta, Nilanjan (2015). Role of emotional intelligence for leadership effectiveness: a critical review. South Asian Journal of Socio-political Studies (SAJOSPS), Vol.15 (2), Jan-Jun, pp. 85-88. [ISSN: 0972-4613].
  30. Sengupta, Mousumi  & Sengupta, Nilanjan (2014). Omni-Channel Retailing: Enriching Buyers’ Experience. Asian Journal of Research in Marketing. Vol.4(6), December. (ISSN:2277-6621). P.214-222.
  31. Sengupta, Nilanjan & Sengupta, Mousumi (2014). Managing People the Smart Way: Harnessing the Power of Technology and Tools. Radix International Journal of Economics & Business Management. Vol. 3 (11), November. (ISSN: 2277–1018)
  32. Sengupta, Mousumi & Sengupta, Nilanjan . (2014). Instituting A Formalized HRM System in a SME. Asian Journal of Research in Business Economics & Management, Vol.4, No. 1, January. [ISSN 2249-7307].
  33. Sengupta, Mousumi & Sengupta, Nilanjan. (2013). Organizational Innovation: Imperative for Business Sustainability. Indian Journal of Applied Research, Vol : 3, Issue : 12, December. [ISSN - 2249-555X].
  34. Sengupta, Nilanjan., Balaji, J. & Sengupta, Mousumi. (2012). Increasing professional efficacy for mid-career professional: problems and prospects. International Journal of Busines Economics and Management Research. Vol. 3, Issue 2, February. [ISSN: 2229-4848].
  35. Sengupta, Nilanjan & Sengupta, Mousumi. (2012). Effect of culture on managing brands in India. The International Journal of Knowledge, Culture and Change Management, Vol. 11, Issue. 2. [ISSN: 1447-9524], (ABDC).
  36. Sengupta, Mousumi., Sengupta, Nilanjan & Vishnavi, S. (2012). An empirical study on employees' awareness on strategic aspects of compensation management. Asian Journal of Research in Business Economics and Management, Vol. 2, Issue 12. [ISSN: 2249-7309].
  37. Sengupta, Nilanjan., Sengupta, Mousumi & Vishnavi, S. (2012). Designing a talent acquisition matrix: consultants’ perspective. Asian Journal of Research in Business Economics and Management, Vol. 3, Issue 3. [ISSN: 2249-7309].
  38. Sengupta, Mousumi & Sengupta, Nilanjan. (2011). HRM for sustainable workforce. Asian Journal of Research in Business Economics and Management (AJRBEM), Vol. 1, No. 3. 339-348p.[ISBN: 2249-7307].
  39. Sengupta, Mousumi, Sengupta, Nilanjan, & Bhattacharya, B. (2011). Role of culture in shaping brand popularity. International Journal of Marketing and Management Research. [ISSN 2229-6883].
  40. Sengupta, Mousumi & Sengupta, Nilanjan. (2008). Employer branding in India: An exploratory study. International Journal of Knowledge, Culture and Change Management, CG Publishing House, (USA) on Volume 8, Issue 1, pp.175-188, (ABDC).
  41. Sengupta, Mousumi & Sridevi, V. (2008). Profile study of Mr. Subhashsih Cahkraborty. Focus, the International Management Digest, Vol 4, No. 1, April .
  42. Sengupta, Mousumi & Sengupta, Nilanjan. (2007). Role of HRM in Organizational Branding. South Asian Journal of Socio-Political Studies, vol. 8, no. 1, December.
  43. Sengupta, Mousumi & Sengupta, Nilanjan. (2005). Hiring inpatriate and expatriate managers: Choices and dilemmas for MNCs. South Asian Journal of Socio-Political Studies, December vol. 6, no 1.
  44. Sengupta, Mousumi & Sengupta, Nilanjan. (2003). Mind the culture factor: Effective selection and training for expatriate success. South Asian Journal of Socio-Political Studies, June, vol. 3, no. 2.

National Journals

  1. Sengupta, Mousumi & Sunil, M. V. (2023).  Emotional Intelligence among Librarians in Karnataka: An Exploratory Study.  Journal of Information and Knowledge, Vol.60(4), August, p.237-252.  ISSN (P) : 0972-2467. ISSN (O) : 0976-2477. DOI: 10.17821/srels/2023/v60i4/170874, (UGC Care).
  2. Nataraj R.T and Mousumi Sengupta (2023). Exploring the factors influencing succession planning: a study of Indian Family Business. Education and Society, ISSN: 2278-6864, Vol-47, Issue-1, No.-15, January-March. pp.1-12, (UGC Care).
  3. Divyashree, C & Sengupta, Mousumi (2022). Influence of Emotional Intelligence on Female Emplyees work Life Balance. Aalochana, Vol.67 (1), January -March 2022, ISSN: 2231-6329, pp.99-149.
  4. Sengupta, Mousumi & Sengupta, Nilanjan (2021). Sustainable fashion in India: An exploratory study. Review of Professional Management, ISSN:0972-8686 (P); ISSN 2455-064 (O), Vol 19(1). pp 44-57, (UGC Care).
  5. Sengupta, Mousumi & Sengupta, Nilanjan (2020). Sustainable Fashion: The Issues, Challenges, and Prospects. MANTHAN: Journal of Commerce and Management, July-December 2020, Vol.7 (2), pp. 74-94, Print ISSN: 2347-4440; e-ISSN: 2395-2601, doi: 10.17492/jpi.manthan.v7i2.722014.
  6. Divyashree, C & Sengupta, Mousumi (2020). A study on Emotional Intelligence among Tertiary care teaching Hospital Nurses. The International journal of analytical and experimental modal analysis, Vol.12 (6), June 2020, ISSN: 0886-9367, pp.1504-1521, DOI:18.0002.IJAEMA.2020.V12I6.200001.0156858850  
  7. Nataraj, R.T & Sengupta, Mousumi (2020). The Curious Case of Family Business. Alochana Chakra Journal, Vol. 9(6), pp.5145-5154.
  8. Sengupta, Mousumi & Sengupta, Nilanjan (2018). Perception of the meddle-level managers on 360- Degree Feedback Process: an empirical study. Journal of Organisation & Human Behaviour, ISSN: 2277-3274, Vol.7(4), pp.51-57, October.
  9. Sengupta, Nilanjan  & Sengupta, Mousumi (2018). Status of Employee Empowerment: An Empirical Study. Journal of Management (JOM), ISSN Print: 2347-3940 and ISSN Online: 2347-3959, Vol.5 (3), May - June, pp. 15-23.
  10. Sengupta, Mousumi & Sengupta, Nilanjan (2018). Marks and Spencer: Revolutionizing the Retail Business Globally. Journal of Management (JOM), ISSN: 2347-3940 (Print), 2347-3959 (Online), Vol.5 (4), July-August, pp. 1-8.
  11. Sengupta, Nilanjan & Sengupta, Mousumi (2018). Status of employee empowerment: an empirical study. Journal of Management (JOM), ISSN: 2347-3940 (Print), 2347-3959 (Online), Vol.5 (2), May-June, pp.15-23.
  12. Sengupta, Mousumi, Sengupta, Nilanjan, & Bhattacharya, B. (2011). Role of culture in shaping brand popularity. International Journal of Marketing and Management Research. [ISSN 2229-6883].
  13. Loganathan, G., Sengupta, Nilanjan, & Sengupta, Mousumi. (2010). To be or not to be a leader. SDMIMD Journal of Management. Vol 1, issue 2. [ISSN: 0976-0652].
  14. Nair, J., Sengupta, Nilanjan., & Sengupta, Mousumi. (2010). Net Readiness: A strategic enabler for enterprises for competing in the new economy . MSRMR, vol 2, No 1, Jan-June 2010. [ISSN: 0975-7988].
  15. Bala Koteswari, V. & Sengupta, Mousumi. (2007). Managing expatriate stress. Delhi Business Review, Jan-June.
  16. Nair, J.R., Sengupta, Nilanjan, Sengupta, Mousumi, (2007). Retro-Logistics: a strategic enabler. Samadhan: A Journal for Perspective Managers, July- September, vol. 10. Institute of Productivity Management, Lucknow.
  17. Sengupta, Nilanjan & Sengupta, Mousumi. (2006). Women in international assignments: Issues and prospects. Samadhan, Institute of Productivity & Management.
  18. Sengupta, Mousumi & Chatterjee, M. (2005) Human Resource Outstanding: A Strategic Option for MNCs. Amity Journal of International Strategic Management and Business Re-engineering Amity International Business School Vol 1, No. 1.
  19. Sengupta, Nilanjan & Sengupta, Mousumi.. (2005). Designing compensation systems for Managers: Strategic choices for MNCs. Amity Journal of International Strategic Management and Business Re-engineering Amity International Business school vol. 1, no. 1.
  20. Sengupta, Nilanjan & Sengupta, Mousumi. (2004). Interpersonal Skills for managers. Prism, vol.II, issue IV, October.
  21. Sengupta, Nilanjan & Sengupta, Mousumi. (2004). Effect of globalization on human resource planning. Prism vol. II, issue III, July.
  22. Sengupta, Mousumi & Sengupta, Nilanjan. (2004). Case Study: Dilemma at Modern. Prism, vol. II, issue II, April.
  23. Sengupta, Mousumi. (2003). Psychological Contract: Handle Your Staff With Care. Prism, Vol. 1, Issue 1, January
  24. Sengupta, Mousumi. (2002). Learning Organisation. Prism, Vol. 2, Issue 1 & 2, September.
  25. Sengupta, Mousumi. (2002). The fundamentals of emotional intelligence and its role in achieving success. Survey, vol. XL, No. 3-4.
  26. Sengupta, Mousumi. (2001). Technology and individual worker at the workplace. Survey, vol. XLI, No. 1-2.
  27. Sengupta, Mousumi. (2001). Indigenous Management – Do We really Need It? Survey vol. 41, no. 3-4.

International Conferences

  1. Sengupta, Mousumi & Sengupta, Nilanjan (2021). Awareness about sustainable fashion among Indian youth : An exploratory study in Bangalore and Mysore. Strategic Management Forum Annual Conference 2021 scheduled from 27 to 30 December 2021 to be held at IIM Nagpur, India.
  2. Sengupta, Nilanjan & Sengupta, Mousumi (2019). Women in the workplace: A Review. 8th  International Conference on Managing Human Resources at the Workplace, December 6-7, 2019, SDMIMD, Mysore, India, ISBN: 978-93-83302-41-3.
  3. Sengupta, Nilanjan & Sengupta, Mousumi (2018). Role of Artificial Intelligence In HRM: Issues and Prospects. 7th  International Conference on Managing Human Resources at the Workplace, December 14-15, 2018, SDMIMD, Mysore, India, ISBN: 978-93-83302-35-2.
  4. Sengupta, Nilanjan & Mousumi Sengupta. (2017). Managing stress at workplace: A study on nurses in private hospitals in Mysore and Bangalore. International Conference on Management & Behavioural Sciences (IC17Italy Conference), SDMIMD and Global Business Research, Italy, ISBN 987-1-943579-95-2, July 1-3, 2017.
  5. Sengupta, Nilanjan & Mousumi Sengupta. (2016). Managing Stress at Workplace. 5th International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 09-10. [ISBN 978-93-83302-19-2].
  6. Sengupta, Mousumi (2015). Green HRM. 4th International Conference on Global Business, Economics, Finance and Social Sciences, SDMIMD and J A Alpha, Kolkata, December 18-20.
  7. Sengupta, Nilanjan & Mousumi Sengupta. (2015). Social Media Recruiting: Boon or Bane. 4th International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 04-05. [978-93-83302-07-9].
  8. Sengupta, Nilanjan & Mousumi Sengupta. (2014). From Being to Becoming: Redefining the HR Function as Strategic Business Partner. 3rd International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 5-6. [978-93-83302-01-7].
  9. Sengupta, Nilanjan & Mousumi Sengupta. (2013). Dimensions of Motivation - Literature studies in Banking Industry. 2nd International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 13-14. [978-81-922146-5-8].
  10. Sengupta, Nilanjan  & Mousumi Sengupta. (2012). Employee Engagement: Creating the mantra for Employee Motivation and Organizational Success. International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 14-15. [978-81-922146-4-1].
  11. Sengupta, Mousumi, & Sengupta, Nilanjan. (2011).Embedding HRM processes within a SME: A Diagnostic Approach. Paper presented at the IMRA International Conference on Emerging Markets and the New Dynamics of Management, Royal National Hotel, London, United Kingdom, May 2012.
  12. Sengupta, Nilanjan, & Sengupta, Mousumi. (2011). Effect of culture on managing brand in India . Paper presented in the 11th International Conference on Knowledge, Culture and Change in Organisations, Spain, 15-17 June 2011.
  13. Bhattacharya, B., Sengupta, Nilanjan, & Sengupta, Mousumi (2011). Mind the Gender Factor: An Exploratory Study on Branding Strategies in Indian Context. Paper presented at the 14th Nirma International Conference on Management.
  14. Sengupta, Mousumi & Sengupta, Nilanjan (2011). Significance of Branding for Corporate Sustainability: An exploratory study on glocalization in Indian Context. Paper presented at the international conference on Management and Social Welfare Issues: Contemporary perspectives, IISWBM, Kolkata, January 2011.
  15. Sengupta, Mousumi & Sengupta, Nilanjan. (2009). Motivational aspects of workplace dynamics in recessionary times: An exploratory study of IT sector in India. Paper presented at the 12th international conference, of American Society of Business and Behavioral Science. London School of Economics (LSE) UK, 7-9 August.
  16. Sengupta, Mousumi & Sengupta, Nilanjan. (2008). Employer branding in HRM: An exploratory study. Paper presented at the 8th international conference on Knowledge, Culture and Change in Organizations (Common Ground Publishing, U.S.A.), at Cambridge University, U.K.
  17. Sengupta, Mousumi., Sengupta, Nilanjan & Sahoo, D. (2008). Managing talent as a HR tool: A strategic perspective. Paper presented at Second PIMR international Conference, on Navigating Glocalisation through Quality Initiatives held in Indore, India, January.
  18. Sengupta, Mousumi & Sengupta, Nilanjan. (2007). Globalization and small and medium size firms: Issues and prospects. Paper presented at The Second Annual Max Planck – IISC international conference on Entrepreneurship, Innovation and Economic Growth, at Bangalore, India, 25-27 October.
  19. Sengupta, Nilanjan & Sengupta, Mousumi. (2007). International Entrepreneurship and venture capitalism: From Seed to Exit organized by NEN and Bharatiya Vidya Bhavan, Bangalore, Conducted by Prof. Martin Haemmig, U.C. Berkley, China Research Center, June 2007
  20. Sengupta, Nilanjan & Sengupta, Mousumi. (2007). E- Recruitment: An emerging HR tool. Paper presented at international conference on Emerging Competitiveness Paradigms at Goa, India, organized by The International Society for Competitiveness (ISC) & PES School of Management, Bangalore, India, January 11-12.
  21. Sengupta, Nilanjan & Sengupta, Mousumi. (2006). Selection and training expatriates: Issues, opportunities and challenges. Paper presented at AIMS-4 international conference held at IIM Indore, India from December 24- 29.
  22. Sengupta, Nilanjan. & Sengupta, Mousumi. (2006). Emerging role of OD: Paradigm shifts. Paper presented at GODS international conference at SDM-IMD Mysore, India in September.
  23. Chatterji, M., Sengupta, Nilanjan. & Sengupta, Mousumi. (2006). Psycho-and-Socio-Cultural Dimensions for Organizational Commitment: A Managerial Perspective. Paper presented at INBUSH , 2006 Amity Business School, Noida, India, February
  24. Sengupta, Nilanjan & Sengupta, Mousumi. (2006). To have or not to have women expatriate managers: dilemma of globalizing organizations. Paper presented at 4th international conference on Globalization and Sectoral Development Academy of International Business Delhi, January.
  25. Sengupta, Nilanjan & Sengupta, Mousumi & Khedkar, G. (2006). Selecting Expatriates: Can MNCs afford to be gender-biased? Paper presented in international conference on Creating Competitive Advantage in Global Economy, Punjab College of Technical education, Punjab, India, 8 April.

National Conferences

  1. Sengupta, Mousumi, Sengupta, Nilanjan & Bhattacharyya, Bodhisatta (2011). Branding strategy in urban and rural cultural environment in India: a brief study. Paper presented at the national conference on HR at modern workplace: SDMIMD, Mysore, December 2011.
  2. Sengupta, Mousumi, Sengupta, Nilanjan & Loganathan, G. G. (2011). “Organizational climate” – an effective tool for HR managers to meet the present day challenges. Paper presented at the national conference on HR at modern workplace: SDMIMD, Mysore, December 2011.
  3. Sengupta, Mousumi, Sengupta, Nilanjan & Gangopadhyay, Pradipta (2011). Impact of branding in public sector banks from HR perspective: an evaluative study on Indian banks. Paper presented at the national conference on HR at modern workplace: SDMIMD, Mysore, December 2011.
  4. Sengupta, Nilanjan, Chatterji, M. & Sengupta, Mousumi. (2006). Globalization and SMEs: Choices for the new millennium. Paper presented at National Conference on Small and Medium Enterprises - Challenges and Opportunities in the Global Market, MAHE, Manipal, May 19 - 2.
  5. Sengupta, Mousumi & Balakoteswari, V. (2006). Becoming Learning Organization: A Journey by Indian Manufacturing Organizations Paper accepted for presentation in 8th National Conference, PIMR, Indore, January, 2006 PIMR, Indore.
  6. Sengupta, Mousumi & Sengupta, Nilanjan. (2003). An Integrated Model Of Collaborative Learning: Applications In Management Education. Presented in 33rd Annual convention of Indian Society for Technical Education in December, 2003 ISTE & KCT, Coimbatore.

Case Study

  1. Mousumi Sengupta and Nilanjan Sengupta (2023). The fabulous journey of Fabindia. (Product Number. 077). India Case Research Centre, All India Management Association (AIMA), pp.16
  2. Sengupta, Mousumi & Sengupta, Nilanjan  (2021). Doing Business with Responsibility: the Saga of Samsung Electronics. (Product number 1634). India Case Research Centre, All India Management Association (AIMA), pp.15
  3. Sengupta, Nilanjan & Sengupta, Mousumi (2021). Flying Undeterred in a Challenging Environment: A Case of United Airlines. (Product number 1632). India Case Research Centre, All India Management Association (AIMA), pp.11
  4. Prasad S.N., Sengupta, Nilanjan and Sengupta, Mousumi (2021). SIRI Gramodyoga Project of SKDRDP: A Study on the Current State and the Possible Future. (Product number 1610). India Case Research Centre, All India Management Association (AIMA), pp.20.

Course Materials

  1. Sengupta, Mousumi (2021). "Communication and Presentation Skills". Course material for Post Graduate Diploma in Training and Development, offered by Indian Society for Training and Development (ISTD). 
Live Research project: SDMIMD Sponsored
 
  1. Sengupta, Nilanjan & Sengupta, Mousumi & Gandhi, L. (2021). Managing stress during fighting Covid 19 time: A perception study among the healthcare workers in Bangalore and Mysore. SDM Centre for Developmental Studies (SDM CDS), SDM Institute for Management Development (SDMIMD), Mysore. pp.73.
  2. Project title : A study on the entrepreneurial and training challenges encountered by the Women Self Help Groups- L Gandhi, Nilanjan Sengupta & Mousumi Sengupta, Applied Research Series, 2020, SDMIMD.
  3. Project title : Role of Emotional intelligence : A perception study among the students in B -Schools- Mousumi Sengupta, Nilanjan Sengupta & L Gandhi., Applied Research Series, 2020, SDMIMD.
  4. Project title : SIRI Gramodyoga Project of SKDRDP: A study on the current state and the possible future- Prasad, S.N., Nilanjan Sengupta & Mousumi Sengupta, Applied Research Series, 2020, SDMIMD.
  5. Project title : A study on Identifying the factors associated with E-learning : Using meta- analytic approach- Sriakshminarayana.G, Nilanjan Sengupta & Mousumi Sengupta, Applied Research Series, 2020, SDMIMD.
  6. Project title : A study on Social media recruiting in the IT sector- Nilanjan Sengupta, Mousumi Sengupta & Srilakshminarayana,G., Applied Research Series, 2019, SDMIMD.
  7. Project title : A study on stress management among the nursing staff in the private hospitals in India- Mousumi Sengupta, Nilanjan Sengupta & Srilakshminarayana,G., Applied Research Series, 2019, SDMIMD.
  8. Project title : Impact of locus of control on financial risk-taking behavior of earning women in Karanataka- Kannadas, S., Nilanjan Sengupta & Mousumi Sengupta, Applied Research Series, 2018, SDMIMD.
  9. Project title : The impact of line managers’ Emotional intelligence on employee motivation with special reference to small and medium-sized enterprises(SMEs)- L Gandhi, Mousumi Sengupta & Nilanjan Sengupta, Applied Research Series, 2018, SDMIMD.
  10. Project title : A study on the work-life balance among women employees in IT and ITES sector in India- Nilanjan Sengupta & Mousumi Sengupta, Applied Research Series, 2107, SDMIMD.
  11. Project title : A study on identifying the factors that motivate customers to chose E-commerce websites- Srilakshminarayana,G., Nilanjan Sengupta & Mousumi Sengupta, Applied Research Series, 2107, SDMIMD.
  12. Project title : Employee perception on the status of training: A study on the Indian retail sector- Nilanjan Sengupta, Mousumi Sengupta & Srilkashminarayana,G., Applied Research Series, 2107, SDMIMD.
  13. Project title : A study on employee job satisfaction with special reference to the Indian automobile industry- Mousumi Sengupta, Nilanjan Sengupta & Srilakshminarayana,G., Applied Research Series, 2107, SDMIMD.

Nilanjan Sengupta

NSG

Research Interest / Consulting Area
OD & Change management, International HRM, Cross-cultural management, Talent management, Business Ethics and Corporate Governance, Social Development and Gender Relations, Management Education, Psychology at Workplace

Courses Offered
OB, HRM, Recruitment and Selection, OD and Change Management, Bushiness Ethics, Strategic HRM

Positions Held / Associated with
HOD–Behavioral sciences group, Globsyn Technologies (Globsyn Business School), Kolkata.
Chairperson-MBA (Global) Program, Institute of Management Technology, Nagpur.
Chairperson PGDM & Chairperson- Admissions, IFIM Business School, Bangalore.
Research Centre for Management Studies RCMS, SDMIMD
Chairman Center For Development Studies  (CDS), SDMIMD, Mysore

Also teaches/taught at
National Institute of Bank Management (NIBM), Pune
Entrepreneurship Development Institute of India (EDI), Ahmadabad
Institute of Management Technology (IMT), Nagpur
Alliance Business School, Bangalore
Amrita School of Business, Coimbatore

Dr. Nilanjan Sengupta, M.A. & PhD.
Professor - OB/HRM
nilanjan@sdmimd.ac.in

Dr. Nilanjan Sengupta has a Masters in Sociology from Jawaharlal Nehru University, New Delhi. He has obtained a PhD in Sociology from Visva Bharati University, Shantineketan, West Bengal, India. He has graduated with a Major in Psychology and Sociology from Elphinstone College, University of Mumbai, India.
 
Dr. Nilanjan Sengupta has more than 19 years of working experience as an educator and practitioner in the field of management. He has worked as a teacher, trainer, researcher and management consultant in national level management institutes like, NIBM Pune, EDI Ahmedabad, IMT Nagpur, and has held important academic and administrative positions in his career. He has taught in the management programs offered by foreign universities in India, like University of Michigan, Lubeck University Germany, and Cambridge University UK (British Council Kolkata). He has also worked in the corporate sector covering both the manufacturing and IT sectors in managerial positions. He has consulted with international bodies like The World Bank, E.C. and IFAD (Rome) and OXFAM (India) in a number of international and national projects. He has an impressive track record of publications with more than 30 papers in national and international journals, conferences and seminars and 5 books in the areas of management and social sciences, respectively. He is in the Editorial and Advisory Boards of several prestigious journals. Dr. Sengupta is a registered PhD guide at VTU, Belgaum & University of Mysore. He is also an empanelled consultant at TRI, Mumbai and ConnectEd, Thailand. He has conducted several training programs in the field of HR and Behavioural Sciences for banks, financial institutions, government organizations, private & corporate sector institutions and NGOs.

Publications:

Books:

  1. Sengupta, Nilanjan & Sengupta, Mousumi. (2009). Compensation management. New Delhi: Excel Books. [ISBN 978-81-7446-696-9].
  2. Sengupta, Nilanjan & Sengupta, Mousumi. (2007). International human resource management, Excel Books, India, [ISBN 81- 7446- 519-7]
  3. Sengupta, Mousumi & Sengupta, Nilanjan. (2007). Emotional intelligence, New Delhi: Excel Books. [ISBN 81-7446-543-X]. This book has been selected for book award in 2008 by ISTD, Ministry of HRD for outstanding contribution in the field of management.
  4. Sengupta, Nilanjan, Sengupta, Mousumi & Sengupta, R.N. (2006) Managing change in organizations, Prentice-Hall of India. [ISBN 81-203-2965-1].
  5. Sengupta, Nilanjan. (2000). Women on the move: socio-cultural dimension influencing status of rural women. New Delhi: Minerva Associates. [ISBN 81-7715-002-2].

Edited Books

  1. Venkatraja, B & Sengupta, Nilanjan (2021). Contemporary Research in Management : Volume X,  Mysore: Shri Dharmasthala  Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-49-9].
  2. Parasuraman, N. R., Venkatraja, B., Sengupta, Nilanjan and Srilakshminarayana, G. (2020). Cases in Management – Vol. IX.  Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-48-2].
  3. Sengupta, Mousumi & Sengupta, Nilanjan (2020). Contemporary Research in Management : Volume IX,  Mysore: Shri Dharmasthala  Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-45-1]
  4. Parasuraman, N. R., Sengupta, Nilanjan & Sengupta, Mousumi and Srilakshminarayana, G. (2019). Cases in Management – Vol. VIII.  Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.  [ISBN: 978-93-83302-44-4].
  5. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2019). 8th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-41-3].
  6. Sengupta, Mousumi & Sengupta, Nilanjan  (2019). Contemporary Research in Management – Vol. VIII by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-23-76].
  7. Parasuraman, N. R., Sengupta, Nilanjan & Sengupta, Mousumi and Srilakshminarayana, G. (2018). Cases in Management – Vol. VII,  Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-36-9].
  8. Parasuraman, N. R. Sengupta, Nilanjan & Sengupta, Mousumi & Srilakshminarayana, G. (2017). Cases in Management – Vol. VI,  Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-29-1].
  9. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2018). 7th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-35-2].
  10. Sengupta, Mousumi & Sengupta, Nilanjan  (2018). Contemporary Research in Management – Vol. VII by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-30-7].
  11. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2017). 6th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-27-7].
  12. Mousumi, Sengupta & Sengupta, Nilanjan  (2017). Contemporary Research in Management – Vol. VI. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-23-9].
  13. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2016). 5th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-19-2].
  14. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors].  Cases in Management – Vol. V. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-14-7].
  15. Sengupta, Nilanjan & Mousumi, Sengupta (2016). Contemporary Research in Management – Vol. V. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-15-4].
  16. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2015). Cases in Management Vol. IV. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-14-7]
  17. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2015). 4th International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN 978-93-83302-07-9].
  18. Sengupta, Nilanjan, and Sengupta, Mousumi [Compilers]. (2015). Contemporary research in management – Vol IV.  Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-08-6]
  19. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2014). 3rd International Conference on Managing Human Resources at the Workplace. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [978-93-83302-01-7].
  20. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2014). Cases in Management Vol. III. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  21. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2014). Excerpts of select summer internship reports 2014. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 
  22. Sengupta, Nilanjan, and Sengupta, Mousumi [Compilers]. (2014). Contemporary research in management – Vol III.  Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9]
  23. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2013). Cases in Management Vol. II. Mysore: Shri DharmasthalaManjunatheshwaraResearch Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-9-6]
  24. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2013). Excerpts of select summer internship reports 2013. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 
  25. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2013). 2nd International Conference on Managing Human Resources at the Workplace. Mysore: SDM Institute for Management Development (SDMIMD). [978-81-922146-5-8].
  26. Sengupta, Nilanjan, and Sengupta, Mousumi [Compilers]. (2013). Contemporary research in management – Vol. II. Mysore: Shri DharmasthalaManjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-7-2]
  27. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G.[Editors].  (2013). Cases in Management Vol.1. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]
  28. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2012). Excerpts of select summer internship reports 2012. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 
  29. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2012). International Conference on Managing Human Resources at the Workplace. Mysore: SDM Institute for Management Development (SDMIMD). [ISBN: 978-81-922146-4-1].
  30. Sengupta, Nilanjan & Mousumi Sengupta [Compilers]. (2012). Contemporary research in management - Vol I. Mysore: SDM Institute for Management Development. [ISBN:978-81-922146-1-0].
  31. Parasuraman, N. R., Sengupta, Nilanjan, Sengupta, Mousumi & Srilakshminarayana, G. [Editors]. (2011). Excerpts of select summer internship reports 2011. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. 
  32. Sengupta, Mousumi & Nilanjan Sengupta [Editors]. (2011).National Conference on HR at Modern Workplace. Mysore: SDM Institute for Management Development (SDMIMD). [ISBN: 978-81-922146-0-3].

Compiler

  1. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].

Book Chapters

  1. Sengupta, Mousumi & Sengupta, Nilanjan  (2021). The fabulous journey of Fabindia. Cases in Management – Vol. X by  Parasuraman, N. R., Venkatraja B., Sriram, M., Srilakshminarayana, G.  and Riyazahmed, K. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-55-0].
  2. Sengupta, Nilanjan & Sengupta, Mousumi (2021). Stakeholder management and corporate governance in crisis: The classic case of Tylenol and Johnson & Johnson. Cases in Management – Vol. X by  Parasuraman, N. R., Venkatraja B., Sriram, M., Srilakshminarayana, G.  and Riyazahmed, K. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-55-0].
  3. Sengupta, Nilanjan & Sengupta, Mousumi  (2019). A Story of Sustainable Growth and Transformation in Hindustan Unilever Limited. Cases in Management – Vol. VIII by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-44-4]
  4. Sengupta, Mousumi & Sengupta, Nilanjan (2019). Journey towards sustainability in fitness fashion: the Adidas way. Cases in Management – Vol. VIII by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G. Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala  Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-93-83302-44-4]
  5. Sengupta, Nilanjan & Sengupta, Mousumi (2018). Innovation and change in action: the phillips way. Cases in Management – Vol. VII by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-36-9].
  6. Sengupta, Nilanjan (2017). Creating entrepreneurial culture in AMWAY. Cases in Management – Vol. VI by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-29-1].
  7. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Role of HRM in implementing CSR. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].
  8. Sengupta, Nilanjan and Sengupta, Mousumi (2016). Enterprise Holdings, Inc.: Riding in style. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
  9. Sengupta, Nilanjan and Sengupta, Mousumi (2016). Building sustainable business: The IKEA story. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
  10. Sengupta, Nilanjan and Sengupta, Mousumi (2016). Social Media in Recruiting: new mantra for HRM. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].
  11. Sengupta, Nilanjan and Sengupta, Mousumi (2016). Emotional intelligence: A catalyst to enhance job performance. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].
  12. Sengupta, Nilanjan & Mousumi Sengupta (2015). ASDA: Aiming to serve better. Cases in Management- Vol IV. N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7]
  13. Sengupta, Mousumi & Nilanjan Sengupta (2015). Defining the luxury retail: the harrods way. Cases in Management- Vol IV. N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7]
  14. Todalbagi, Rajendra, Nilanjan Sengupta & Mousumi Sengupta (2015). Change management and business excellence at titan. Cases in Management- Vol IV. N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7]
  15. Sengupta, Nilanjan & Mousumi, Sengupta (2015). Human capital management – the strategic differentiator for managing employee excellence. Contemporary research in management – Vol. IV by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM RCMS. [ISBN: 978-93-83302-08-6].
  16. Mousumi, Sengupta & Sengupta, Nilanjan (2015). Gamification: the new mantra for optimizing employee and organizational performance. Contemporary research in management – Vol. IV by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM RCMS. [ISBN: 978-93-83302-08-6].
  17. Sengupta, Nilanjan and Sengupta, Mousumi (2014). MakeMyTrip Limited: Travel made easy. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  18. Sengupta, Nilanjan and Sengupta, Mousumi (2014). Singapore Airlines: Gliding with people Excellence. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
  19. Sengupta, Nilanjan & Mousumi, Sengupta (2014). Employee Development for Business Sucess. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9]
  20. Sengupta, Nilanjan & Mousumi, Sengupta (2014). Employee Engagement : A HRM Tool for Achieving Organizational Goals. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9]
  21. Sengupta, Mousumi & Nilanjan Sengupta(2013). Johnson & Johnson: caring for people, worldwide. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri DharmasthalaManjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  22. Sengupta, Mousumi & Nilanjan Sengupta(2013). Toyota Motor Corporation: committed to quality, rewarded by smiles. Cases in Management Vol.II. N. R. Parasuraman, NilanjanSengupta, MousumiSengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
  23. Sengupta, Mousumi & Nilanjan Sengupta (2013). From being to becoming: Employee empowerment as a tool for strategic Human Resource Management. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8]
  24. Sengupta, Nilanjan & Sengupta, Mousumi. (2013). Effect of Glass Ceiling on Women Managers: Issues and perspectives. Contemporary research in management - Vol II  by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8]
  25. Sengupta, Mousumi & Sengupta, Nilanjan and Raghupathi, Suma (2013). A Case Study on Pizza Hut: Competitors’ Envy, Consumers’ Choice. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  26. Sengupta, Mousumi & Sengupta, Nilanjan and Vaishnavi S. (2013). Connecting lives, anywhere, anytime: a case study on Airtel.  Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
  27. Sengupta, Mousumi & Sengupta, Nilanjan. (2012). Green HRM: a step-forward towards greener world. Contemporary research in management - Vol I by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. [ISBN:978-81-922146-1-0].
  28. Sengupta, Nilanjan & Sengupta, Mousumi. (2012). Managing employee talent. Contemporary research in management - Vol I by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. [ISBN:978-81-922146-1-0].
  29. Sengupta, Nilanjan., Sengupta, Mousumi & Singhal, P. (2007). Human Resource Outsourcing – A Strategic Perspective. In Synergizing East and West for Global competitiveness. Gupta, I. C. & Mishra, J. (Editors). New Delhi: Excel Books. [ISBN 81-7446-522-7].
  30. Nair, J., Sengupta, Mousumi & Sengupta, Nilanjan. (2008). IT Enabled Practices and Emerging Management Paradigms. In Gupta, I. C. & Jaroliya, D. (Editors), IT Enabled Practices and Emerging Management Paradigms. New Delhi: Excel Books. [ISBN: 978-81-7446-676-1].
  31. Sengupta, Nilanjan., Sengupta, Mousumi & Sahu, D. (2008). Navigating glocalization through quality initiatives.In Managing talent as HR Tool: A strategic perspective. Gupta, I. C. & Hyde A. (Editors). New Delhi: Excel books. [ISBN 978-81-7446-594-8].

    Book Reviews

    1. Sengupta Nilanjan (2017). The Amazon Way: 14 leadership principles behind the world’s most disruptive companies by John Rossman, 164 Pages, Publisher: CreateSpace Independent Publishing Platform; 2 edition (9 May 2014),  ISBN-10: 1499296770. Review published in SDM Journal of Management, Vol. 8., Issue No. March 2017.
    2. Sengupta, Nilanjan. (2008). The Halo Effect and Eight Other Delusions by Phil Rosenzweig, Free Press, New York, 2007. Review published in Focus- The International Journal of Management Digest, Vol: 4, No.1, April 2008. (Published by IFIM Business School, Bangalore).
    3. Sengupta, Nilanjan. (2007). Only the Paranoid Survive by Andrew S Grove, Harper Collins Business, London, ISBN 0 00 6388272. Review published in Dharana- Bhavan’s Business Journal, Vol: 1 July 2007. (Published by M.P. Birla Institute of Management Institute, Bangalore).
    4. Sengupta, Nilanjan. (2006). Career Management by J. H. Greenhaus, G. A. Callanan & V. M. Godshalh. Thomson South – Western Publication, India. Review published in Focus: The International Journal of Management Digest, vol. II, no. 1, April, 2006. (Published by IFIM Business School, Bangalore).
    5. Sengupta, Nilanjan. (2005). Organizational Behaviour, Text and cases by Uma Sekharan, Tata McGraw- Hill Publishing Company Limited, 2nd edition, 2004 Review published in Focus: The International Journal of Management Digest, vol.I .No. 2 October 2005. (Published by IFIM Business School, Bangalore). [ISBN 0- 07- 058190-8].
    6. Sengupta, Nilanjan. (2000). The Indigenization of Organizations in Asia by Henry S R Rao & Bernhard Wilpert (Eds) Review published in Journal of Entrepreneurship, 9.2 (2000), EDI, Ahmedabad, (published by Sage Publications India Pvt. Ltd.).
    7. Sengupta, Nilanjan. (2000). Economic Restructuring, Technology Transfer and Human Resource Development by B R Virmani and Kala Rao, Response Books, 2nd Edition New Delhi, 1991. Review published in Journal of Entrepreneurship, 9, 1 (2000), EDI, Ahmedabad (published by Sage Publications India Pvt. Ltd.).
    8. Sengupta, Nilanjan. (1999). Steering business towards sustainability by Fritjof Capra and Gunter Pauli, New Delhi, Response Books, 1996 Review published in Journal of Entrepreneurship, 8,1 (1999), EDI, Ahmedabad (published by Sage Publications India Pvt. Ltd.).
    9. Sengupta, Nilanjan. (1998). Gandhian Perspective on Population and Development by A K Sharma, Concept Publishing Company, New Delhi, 1996, pp – 271, Rs. 350 / - has been published in Prajnan,( NIBM) vol. XXVI, no. 1, April-June 1998.

    International Journals

    1. Sengupta, Nilanjan & Sengupta, Mousumi (2021). Issues in Leisure Travel Decisions During Covid-19 Pandemic: An Exploratory Study. South Asian Journal of Socio-Political Studies (SAJOSPS), Jan-June 2021, pp 119-124.
    2. Shwetha, G.Y, and Sengupta, Nilanjan (2021). Impact of Covid – 19 Pandemic on the Environment: Mask Pollution. Journal of Interdisciplinary Cycle Research, ISSN : 0022- 1945, Vol.13 (2), pp.2058-2067.
    3. Gandhi, L., Sengupta, Mousumi & Sengupta, Nilanjan (2020). The Impact of the Line Managers Emotional Intelligence on Employee Motivation with Special Reference to Small and Medium-sized Enterprises (SMEs). SAMVAD: SIBM Pune Research Journal, Vol 21, December, ISSN: 2249-1880 (P); ISSN: 2348-5329 (O). pp.16-32.
    4. Sengupta, Nilanjan & Sengupta, Mousumi (2020). The state of exit interview : An exploratory study on the opinion of HR managers in Bangalore and Mysore. South Asian Journal of Socio-Political Studies (A Peer Reviewed International Journal), ISSN 09724613, Vol.XX (2), January-June, pp.114-119.
    5. Sengupta, Nilanjan & Sengupta, Mousumi (2019). Changing the face of HRM with artificial intelligence. South Asian Journal of Socio-Political Studies (SAJOSPS), ISSN: 0972-4613, Vol.20 (1), July-December, pp.116-119.
    6. Sengupta, Mousumi & Sengupta, Nilanjan  (2019). A perceptual study on job satisfaction among the employees in MNCs in Bangalore. South Asian Journal of Socio-Political Studies (SAJOSPS), ISSN: 0972-4613, Vol.19(2), Jan-July, pp.102-109.
    7. Sengupta, Nilanjan & Sengupta, Mousumi (2018). Non-verbal communication in classroom learning: an empirical study on post-graduate management students. South Asian Journal of Socio-political studies, ISSN: 0972-4613, Vol.19(1), July-December, pp.100-104.
    8. Sengupta, Nilanjan & Sengupta, Mousumi (2018). Benefits of Peer Learning: A Study Among the Post-Graduate Management Students in Karnataka. International Journal of Knowledge Management and Practices, ISSN: 2320-7523, Vol. 6 (2), September, pp. 13-20. 
    9. Sengupta, Mousumi, Sengupta, Nilanjan & Srilakshminaryana, G (2018). An empirical study on stress among post-graduate students in Residential Private B-Schools in Karnataka. South Asian Journal of Socio-Political studies, ISBN: 09724613, Vol. 18 (2), January-June, pp. 110-117.
    10. Sengupta, Nilanjan & Sengupta,  Mousumi (2018). Collaborative Learning as a Pedagogical Tool: A Study on Post-Graduate Students in B-Schools in Karnataka. International Journal of Research in Economics and Social Sciences (IJRESS), ISSN: 2249-7382, Vol. 8 (2), February, pp. 714-724.
    11. Sengupta, Mousumi & Sengupta, Nilanjan (2018). 360-Degree Feedback: Crossing the Bridge from Employee Performance to Development. International Journal in Commerce, IT and Social Sciences, ISSN: 2394-5702, Vol.5 (2), February, pp.1-15.
    12. Sengupta, Mousumi, Sengupta, Nilanjan & Kaushik Bandopadhyay (2018). Unravelling Employee Off-Boarding: the Magic of Exit Interview. International Journal of Research in Economics and Social Sciences(IJRESS), ISSN: 2249-7382, Vol. 8 Issue 1, January, pp 128-137.
    13. Sengupta, Mousumi & Sengupta, Nilanjan (2018). Enshrining the Spirit of CSR: Indian Automobile Industry. International Journal in Management & Social Science (IJMSS), ISSN: 2321-1784 , Vol. 6 (1), Scopus ID: A9CA72AA6AE914A8, pp 48-58.
    14. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Social Media Recruiting: A Critical Review. South Asian Journal of Socio-Political Studies (SAJOSPS), ISSN 0972-4613, Vol.18 (1), July- December, pp 96-101
    15. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Story of Lufthansa Group : Flying with Colors. International Journal in Management and Social Science, ISSN: 2321-1784, Vol.5 (9), September, pp 176-191.
    16. Sengupta, Nilanjan & Sengupta, Mousumi (2017). Stress at workplace. International Journal of Latest Engineering & Management Research, ISSN 2455-9847, Vol.2 (2), February, pp 22-29.
    17. Sengupta, Mousumi, Pavithra, S. & Sengupta, Nilanjan (2017). Employee Engagement: An overview. South Asian Journal of Socio-Political Studies, ISSN 0972-4613, Vol. 17(2), (January-June 2017), pp 98-102.
    18. Sengupta, Nilanjan & Sengupta, Mousumi (2015). Leadership and Organizational Performance: A Conceptual Review. Asian Research Consortium, Vol.5 (7), July, pp. 155-166. [ISSN 2249-7315].
    19. Sengupta, Nilanjan & Sengupta, Mousumi (2015). Role of emotional intelligence for leadership effectiveness: a critical review. South Asian Journal of Socio-political Studies (SAJOSPS), Vol.15 (2), Jan-Jun, pp. 85-88. [ISSN: 0972-4613].
    20. Sengupta, Nilanjan & Sengupta, Mousumi (2014). Omni-Channel Retailing: Enriching Buyers’ Experience. Asian Journal of Research in Marketing. Vol.4 (6), December. (ISSN: 2277-6621). P.214-222.
    21. Sengupta, Nilanjan & Sengupta, Mousumi (2014). Managing People the Smart Way: Harnessing the Power of Technology and Tools. Radix International Journal of Economics & Business Management. Vol. 3 (11), November. (ISSN: 2277–1018)
    22. Sengupta, Nilanjan & Sengupta, Mousumi. (2014). Instituting A Formalized HRM System in a SME. Asian Journal of Research in Business Economics & Management, Vol.4, No. 1, January. [ISSN 2249-7307].
    23. Sengupta, Nilanjan & Sengupta, Mousumi. (2013). Organizational Innovation: Imperative for Business Sustainability. Indian Journal of Applied Research, Vol : 3, Issue : 12, December. [ISSN - 2249-555X].
    24. Sengupta, Nilanjan., Balaji, J. & Sengupta, Mousumi. (2012). Increasing professional efficacy for mid-career professional: problems and prospects. International Journal of Busines Economics and Management Research. Vol. 3, Issue 2, February. [ISSN: 2229-4848].
    25. Sengupta, Nilanjan & Sengupta, Mousumi. (2012). Effect of culture on managing brands in India. The International Journal of Knowledge, Culture and Change Management, Vol. 11, Issue. 2. [ISSN: 1447-9524].
    26. Sengupta, Mousumi., Sengupta, Nilanjan & Vishnavi, S. (2012). An empirical study on employees' awareness on strategic aspects of compensation management. Asian Journal of Research in Business Economics and Management, Vol. 2, Issue 12. [ISSN: 2249-7309].
    27. Sengupta, Nilanjan., Sengupta, Mousumi & Vishnavi, S. (2012). Designing a talent acquisition matrix: consultants’ perspective. Asian Journal of Research in Business Economics and Management, Vol. 3, Issue 3. [ISSN: 2249-7309].
    28. Sengupta, Mousumi & Sengupta, Nilanjan. (2011). HRM for sustainable workforce. Asian Journal of Research in Business Economics and Management (AJRBEM), Vol. 1, No. 3. 339-348p.[ISBN: 2249-7307].
    29. Sengupta, Mousumi, Sengupta, Nilanjan, & Bhattacharya, B. (2011). Role of culture in shaping brand popularity. International Journal of Marketing and Management Research. [ISSN 2229-6883].
    30. Sengupta, Mousumi & Sengupta, Nilanjan. (2008). Employer branding in India: An exploratory study. International Journal of Knowledge, Culture and Change Management, CG Publishing House, (USA) on Vol. 8, Issue 1, pp.175-188.
    31. Sengupta, Mousumi & Sengupta, Nilanjan. (2007). Role of HRM in Organizational Branding. South Asian Journal of Socio-Political Studies, Vol. 8, no. 1, December.
    32. Sengupta, Mousumi & Sengupta, Nilanjan. (2005). Hiring inpatriate and expatriate managers: Choices and dilemmas for MNCs. South Asian Journal of Socio-Political Studies, Vol. 6, Issue 1, December.
    33. Sengupta, Mousumi & Sengupta, Nilanjan. (2003). Mind the culture factor: Effective selection and training for expatriate success. South Asian Journal of Socio-Political Studies, June, vol. 3, no. 2.

    National Journals

    1. Shwetha G Y and Sengupta, Nilanjan (2022). A Literature Review Study on the Status of Green HRM Policies and Practices in Indian Manufacturing Sector. International Journal of Enhanced Research in Management & Computer Applications ISSN: 2319-7471, Vol.11(3), March, pp.20-25.
    2. Sengupta, Mousumi & Sengupta, Nilanjan (2021). Sustainable fashion in India: An exploratory study. Review of Professional Management, ISSN:0972-8686 (P); ISSN 2455-064 (O), Vol 19(1). pp 44-57.
    3. Sengupta, Mousumi & Sengupta, Nilanjan (2020). Sustainable Fashion: The Issues, Challenges, and Prospects. MANTHAN: Journal of Commerce and Management, July-December 2020, Vol.7 (2), pp. 74-94, Print ISSN: 2347-4440; e-ISSN: 2395-2601, doi: 10.17492/jpi.manthan.v7i2.722014.
    4. Kudtarkar, Ravi R. & Sengupta, Nilanjan (2020). Family Purchase Decision- A Literature Review. Alochana Chakra Journal, UGC - CARE -  LIST GROUP - I - Print Journal, ISSN: 2231-3990, Vol. 9 (6), pp.6031-6038.
    5. Sengupta, Mousumi & Sengupta, Nilanjan (2018). Perception of the meddle-level managers on 360- Degree Feedback Process: an empirical study. Journal of Organisation & Human Behaviour, ISSN: 2277-3274, Vol.7(4), pp.51-57, October.
    6. Sengupta, Nilanjan  & Sengupta, Mousumi (2018). Status of Employee Empowerment: An Empirical Study. Journal of Management (JOM), ISSN Print: 2347-3940 and ISSN Online: 2347-3959, Vol.5 (3), May - June, pp. 15-23.
    7. Sengupta, Mousumi & Sengupta, Nilanjan (2018). Marks and Spencer: Revolutionizing the Retail Business Globally. Journal of Management (JOM), ISSN: 2347-3940 (Print), 2347-3959 (Online), Vol.5 (4), July-August, pp. 1-8.
    8. Sengupta, Nilanjan & Sengupta, Mousumi (2018). Status of employee empowerment: an empirical study. Journal of Management (JOM), ISSN: 2347-3940 (Print), 2347-3959 (Online), Vol.5 (2), May-June, pp.15-23.
    9. Loganathan, G., Sengupta, Nilanjan, & Sengupta, Mousumi. (2010). To be or not to be a leader. SDMIMD Journal of Management. Vol 1, issue 2. [ISSN: 0976-0652].
    10. Nair, J., Sengupta, Nilanjan., & Sengupta, Mousumi. (2010). Net Readiness: A strategic enabler for enterprises for competing in the new economy . MSRMR, vol 2, No 1, Jan-June 2010. [ISSN: 0975-7988].
    11. Nair, J.R., Sengupta, Nilanjan, Sengupta, Mousumi, (2007). Retro-Logistics: a strategic enabler. Samadhan: A Journal for Perspective Managers, July- September, vol. 10. Institute of Productivity Management, Lucknow.
    12. Sengupta, Nilanjan & Sengupta, Mousumi. (2006). Women in international assignments: Issues and prospects. “Samadhan” Institute of Productivity & Management, 2006.
    13. Sengupta, Nilanjan & Sengupta, Mousumi.. (2005). Designing compensation systems for Managers: Strategic choices for MNCs. Amity Journal of International Strategic Management and Business Re-engineering Amity International Business school vol. 1, no. 1.
    14. Sengupta, Nilanjan & Sengupta, Mousumi. (2004). Interpersonal Skills for managers. Prism, vol.II, issue IV, October.
    15. Sengupta, Nilanjan & Sengupta, Mousumi. (2004). Effect of globalization on human resource planning. Prism vol. II, issue III, July.
    16. Sengupta, Mousumi & Sengupta, Nilanjan. (2004). Case Study: Dilemma at Modern. Prism, vol. II, issue II, April.
    17. Sengupta, Nilanjan. & Banerjee, D. (2003). Experiments in participatory approach to management-the Indian experience. Prism: A Journal of Changing Times Prism Udyog, Kolkata, vol.1, issue 1, January.
    18. Sengupta, Nilanjan. (2002) Managing organizational change: Indian experience. Prism: A Journal of Changing Times Prism Udyog, Kolkata2002 vol.2, September, Issues I & II.
    19. Sengupta, Nilanjan. & Roychoudhury, M. (2002). Doing business ethically: A stakeholder approach. The Icfaian Journal of Management Research ICFAIAN Press, vol1., no.3, May, ISSN0972- 5342, Hyderabad
    20. Sengupta, Nilanjan. & Roychoudhury, M. (2002). Managing multi-culturalism and diversity in work place. ICFAIAN Press, HRM Review. ICFAIAN Press, Hyderabad, vol 2, No. 4, April, ISSN0972- 5148
    21. Sengupta, Nilanjan. (1997). Empowerment: A Social Psychological approach to people's participation for social change in grassroots levels. Prajnan, NIBM, Pune, vol. XXVI, no 4.
    22. Sengupta, Nilanjan. (1997). Gender sensitive planning for development. Vinimaya, NIBM, Pune1997 vol. XVIII, no.1, April-May
    23. Rao, K.D., Shete, N.B., Khankhoje, D.P. Dasgupta, R. & Sengupta, Nilanjan. (1996-7). A View Point participatory rural banking. Vinimaya, NIBM, Pune1996-1997, vol. XVII, no. 4.

    International Conferences

    1. Sengupta, Nilanjan and Shwetha G Y (2021). A Study on the Degree of Application of HR Analytics in Indian IT Sector. ISDSI-G* 2021 Conference, Dec 27 - 30, 2021, IIM Nagpur.
    2. Sengupta, Mousumi & Sengupta, Nilanjan (2021). Awareness about sustainable fashion among Indian youth : An exploratory study in Bangalore and Mysore. Strategic Management Forum Annual Conference 2021 scheduled from 27 to 30 December 2021 to be held at IIM Nagpur, India.
    3. Shwetha G Y & Sengupta, Nilanjan (2021). A Systematic Literature Review on Green HRM Practices In IT Sector. 9th International HR E-Conference on “Talent management and Leadership challenges in the new normal business", December 16-17, 2021, SDMIMD, Mysore, India, ISBN: 978-93-83302-52-9.
    4. Sengupta, Nilanjan and Shwetha G Y (2021). A Case Study on Sustainable GHRM Practices with Respect to Pharmaceutical Industry. International Conference on “Global Perspectives on Business, Economy And Society - for Sustainability in the New Normal” Sponsored by AICTE, 5th and 6th August, 2021, ISBR Business School in association with ISBR College, Bengaluru.
    5. Sengupta, Nilanjan & Sengupta, Mousumi (2019). Women in the workplace: A Review. 8th  International Conference on Managing Human Resources at the Workplace, December 6-7, 2019, SDMIMD, Mysore, India, ISBN: 978-93-83302-41-3.
    6. Sengupta, Nilanjan & Sengupta, Mousumi (2018). Role of Artificial Intelligence In HRM: Issues and Prospects. 7th  International Conference on Managing Human Resources at the Workplace, December 14-15, 2018, SDMIMD, Mysore, India, ISBN: 978-93-83302-35-2.
    7. Sengupta, Nilanjan & Mousumi Sengupta (2017). Managing stress at workplace: A study on nurses in private hospitals in Mysore and Bangalore. International Conference on Management & Behavioural Sciences (IC17Italy Conference), SDMIMD and Global Business Research, Italy, ISBN 987-1-943579-95-2, July 1-3, 2017.
    8. Sengupta, Nilanjan & Mousumi Sengupta. (2016). Managing Stress at Workplace. 5th International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 09-10. [ISBN 978-93-83302-19-2].
    9. Sengupta, Nilanjan & Mousumi Sengupta. (2015). Social Media Recruiting: Boon or Bane. 4th International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 04-05. [978-93-83302-07-9].
    10. Sengupta, Nilanjan & Mousumi Sengupta. (2014). From Being to Becoming: Redefining the HR Function as Strategic Business Partner. 3rd International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 5-6. [978-93-83302-01-7].
    11. Sengupta, Nilanjan & Mousumi Sengupta. (2013). Dimensions of Motivation - Literature studies in Banking Industry. 2nd International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 13-14. [978-81-922146-5-8].
    12. Sengupta, Nilanjan  & Mousumi Sengupta. (2012). Employee Engagement: Creating the mantra for Employee Motivation and Organizational Success. International Conference on Managing Human Resources at the Workplace. SDM Institute for Management Development, Mysore. December 14-15. [978-81-922146-4-1].
    13. Sengupta, Nilanjan, & Sengupta, Mousumi. (2011). Embedding HRM processes within a SME: A Diagnostic Approach. Paper presented at the IMRA International Conference on Emerging Markets and the New Dynamics of Management, Royal National Hotel, London, United Kingdom, May 2012.
    14. Sengupta, Nilanjan, & Sengupta, Mousumi. (2011). Effect of culture on managing brand in India . Paper presented in the 11th International Conference on Knowledge, Culture and Change in Organisations, Spain, 15-17 June 2011.
    15. Bhattacharya, B., Sengupta, Nilanjan, & Sengupta, Mousumi (2011). Mind the Gender Factor: An Exploratory Study on Branding Strategies in Indian Context. Paper presented at the 14th Nirma International Conference on Management.
    16. Sengupta, Mousumi & Sengupta, Nilanjan (2011). Significance of Branding for Corporate Sustainability: An exploratory study on glocalization in Indian Context. Paper presented at the international conference on Management and Social Welfare Issues: Contemporary perspectives, IISWBM, Kolkata, January 2011.
    17. Sengupta, Mousumi & Sengupta, Nilanjan. (2009). Motivational aspects of workplace dynamics in recessionary times: An exploratory study of IT sector in India. Paper presented at the 12th international conference, of American Society of Business and Behavioral Science. London School of Economics (LSE) UK, 7-9 August.
    18. Sengupta, Mousumi & Sengupta, Nilanjan. (2008). Employer branding in HRM: An exploratory study. Paper presented at the 8th international conference on Knowledge, Culture and Change in Organizations (Common Ground Publishing, U.S.A.), at Cambridge University, U.K.
    19. Sengupta, Mousumi., Sengupta, Nilanjan & Sahoo, D. (2008). Managing talent as a HR tool: A strategic perspective. Paper presented at Second PIMR international Conference, on Navigating Glocalisation through Quality Initiatives held in Indore, India, January.
    20. Agarwala, S. & Sengupta, Nilanjan. (2008). Transition from Classroom learning to E-learning. Paper presented in AIMS-5 international conference to be held at ICFAI Hyderabad, India, December.
    21. Sengupta, Mousumi & Sengupta, Nilanjan. (2007). Globalization and small and medium size firms: Issues and prospects. Paper presented at The Second Annual Max Planck – IISC international conference on Entrepreneurship, Innovation and Economic Growth, at Bangalore, India, 25-27 October.
    22. Sengupta, Nilanjan & Sengupta, Mousumi. (2007). International Entrepreneurship and venture capitalism: From Seed to Exit organized by NEN and Bharatiya Vidya Bhavan, Bangalore, Conducted by Prof. Martin Haemmig, U.C. Berkley, China Research Center, June 2007
    23. Sengupta, Nilanjan & Sengupta, Mousumi. (2007). E- Recruitment: An emerging HR tool. Paper presented at international conference on Emerging Competitiveness Paradigms at Goa, India, organized by The International Society for Competitiveness (ISC) & PES School of Management, Bangalore, India, January 11-12.
    24. Sengupta, Nilanjan & Sengupta, Mousumi. (2006). Selection and training expatriates: Issues, opportunities and challenges. Paper presented at AIMS-4 international conference held at IIM Indore, India from December 24- 29.
    25. Sengupta, Nilanjan. & Sengupta, Mousumi. (2006). Emerging role of OD: Paradigm shifts. Paper presented at GODS international conference at SDM-IMD Mysore, India in September.
    26. Chatterji, M., Sengupta, Nilanjan. & Sengupta, Mousumi. (2006). Psycho-and-Socio-Cultural Dimensions for Organizational Commitment: A Managerial Perspective. Paper presented at INBUSH , 2006 Amity Business School, Noida, India, February
    27. Sengupta, Nilanjan & Sengupta, Mousumi. (2006). To have or not to have women expatriate managers: dilemma of globalizing organizations. Paper presented at 4th international conference on Globalization and Sectoral Development Academy of International Business Delhi, January.
    28. Sengupta, Nilanjan & Sengupta, Mousumi & Khedkar, G. (2006). Selecting Expatriates: Can MNCs afford to be gender-biased? Paper presented in international conference on Creating Competitive Advantage in Global Economy, Punjab College of Technical education, Punjab, India, 8 April.
    29. Sengupta, Nilanjan. (1998). Status of women in India - A study in West Bengal., AMDISA Conference, South Asian Management Forum on Management of Development: growth with equity- at Royal Institute of Management, Simkota, Bhutan.

    National Conferences

    1. Sengupta, Mousumi, Sengupta, Nilanjan & Bhattacharyya, Bodhisatta (2011). Branding strategy in urban and rural cultural environment in India: a brief study. Paper presented at the national conference on HR at modern workplace: SDMIMD, Mysore, December 2011.
    2. Sengupta, Mousumi, Sengupta, Nilanjan & Loganathan, G. G. (2011). “Organizational climate” – an effective tool for HR managers to meet the present day challenges. Paper presented at the national conference on HR at modern workplace: SDMIMD, Mysore, December 2011.
    3. Sengupta, Mousumi, Sengupta, Nilanjan & Gangopadhyay, Pradipta (2011). Impact of branding in public sector banks from HR perspective: an evaluative study on Indian banks. Paper presented at the national conference on HR at modern workplace: SDMIMD, Mysore, December 2011.
    4. Sengupta, Nilanjan & Srinivas, M. ( 2008). Consumer Awareness strategies of Indian Business. Paper presented at National Conference at NSCOPE organized by Kalasalingam University, Department of Business, Krishnankoil, Tamil Nadu, India, 17-18th December.
    5. Sengupta, Nilanjan, Chatterji, M. & Sengupta, Mousumi. (2006). Globalization and SMEs: Choices for the new millennium. Paper presented at National Conference on Small and Medium Enterprises - Challenges and Opportunities in the Global Market, MAHE, Manipal ,May 19 - 21
    6. Sengupta, Mousumi & Sengupta, Nilanjan. (2003). An Integrated Model Of Collaborative Learning: Applications In Management Education. Presented in 33rd Annual convention of Indian Society for Technical Education in December, 2003 ISTE & KCT, Coimbatore

    Case Study

    1. Sengupta, Mousumi & Sengupta, Nilanjan  (2021). Doing Business with Responsibility: the Saga of Samsung Electronics. (Product number 1634). India Case Research Centre, All India Management Association (AIMA). pp.15
    2. Sengupta, Nilanjan & Sengupta, Mousumi (2021). Flying Undeterred in a Challenging Environment: A Case of United Airlines. (Product number 1632). India Case Research Centre, All India Management Association (AIMA). pp.11
    3. Prasad S.N., Sengupta, Nilanjan and Sengupta, Mousumi (2021). SIRI Gramodyoga Project of SKDRDP: A Study on the Current State and the Possible Future. (Product number 1610). India Case Research Centre, All India Management Association (AIMA). pp.20.
    Live Research project: SDMIMD Sponsored
     
    1. Sengupta, Nilanjan & Sengupta, Mousumi & Gandhi, L. (2021). Managing stress during fighting Covid 19 time: A perception study among the healthcare workers in Bangalore and Mysore. SDM Centre for Developmental Studies (SDM CDS), SDM Institute for Management Development (SDMIMD), Mysore. pp.73.
    2. Project title : A study on the entrepreneurial and training challenges encountered by the Women Self Help Groups- L Gandhi, Nilanjan Sengupta & Mousumi Sengupta, Applied Research Series, 2020, SDMIMD.
    3. Project title : Children with special needs: A case study of Khushboo Welfare Society, ( KWS),India – Nilanjan Sengupta & S.N. Prasad, Applied Research Series, 2020, SDMIMD.
    4. Project title : Role of Emotional intelligence : A perception study among the students in B -Schools- Mousumi Sengupta, Nilanjan Sengupta & L Gandhi., Applied Research Series, 2020, SDMIMD.
    5. Project title : SIRI Gramodyoga Project of SKDRDP: A study on the current state and the possible future- Prasad, S.N., Nilanjan Sengupta & Mousumi Sengupta, Applied Research Series, 2020, SDMIMD.
    6. Project title : A study on Identifying the factors associated with E-learning : Using meta- analytic approach- Sriakshminarayana.G, Nilanjan Sengupta & Mousumi Sengupta, Applied Research Series, 2020, SDMIMD.
    7. Project title : A study on Social media recruiting in the IT sector- Nilanjan Sengupta, Mousumi Sengupta & Srilakshminarayana,G., Applied Research Series, 2019, SDMIMD.
    8. Project title : A study on stress management among the nursing staff in the private hospitals in India- Mousumi Sengupta, Nilanjan Sengupta & Srilakshminarayana,G., Applied Research Series, 2019, SDMIMD.
    9. Project title : Impact of locus of control on financial risk-taking behavior of earning women in Karanataka- Kannadas, S., Nilanjan Sengupta & Mousumi Sengupta, Applied Research Series, 2018, SDMIMD.
    10. Project title : The impact of line managers’ Emotional intelligence on employee motivation with special reference to small and medium-sized enterprises(SMEs)- L Gandhi, Mousumi Sengupta & Nilanjan Sengupta, Applied Research Series, 2018, SDMIMD.
    11. Project title : A study on the work-life balance among women employees in IT and ITES sector in India- Nilanjan Sengupta & Mousumi Sengupta, Applied Research Series, 2107, SDMIMD.
    12. Project title : A study on identifying the factors that motivate customers to chose E-commerce websites- Srilakshminarayana,G., Nilanjan Sengupta & Mousumi Sengupta, Applied Research Series, 2107, SDMIMD.
    13. Project title : Employee perception on the status of training: A study on the Indian retail sector- Nilanjan Sengupta, Mousumi Sengupta & Srilkashminarayana,G., Applied Research Series, 2107, SDMIMD.
    14. Project title : A study on employee job satisfaction with special reference to the Indian automobile industry- Mousumi Sengupta, Nilanjan Sengupta & Srilakshminarayana,G., Applied Research Series, 2107, SDMIMD.

    R. Jagadeesh

    R. Jagadeesh

    Research interest/Consulting area
    TQM, Six Sigma, Quantitative Techniques, Operations Management, Logistics and Supply Chain Management, Technology Management and Innovation

    Courses offered
    Quantitative Techniques, Operations Management, TQM, Technology Management

    Positions held/Associated with
    Director, Bhavan - SIET Institute for Management, Bangalore

    Also teaches/taught at
    Richard J Fox School of Business & Management, Temple University, USA
    Sri Jayachamarajendra College of Engineering (SJCE), Mysore
    Kirloskar Institute of Advanced Management Studies (KIAMS), Harihar
    Dr. R. Jagadeesh, BE, ME, Ph. D
    Professor - Operations 
    jagadeeshraj@sdmimd.ac.in

    His qualifications include B.E. (Mysore University), M.E. (Madras University), Diploma in Production Management (Annamalai University), Six Sigma Green Belt, and Ph.D. (I I T, Bombay). He has also certifications in PMP Preparation and CMM. He has worked as full time faculty at Sri Jayachamarajendra College of Engineering (SJCE), Mysore and also served as Director of Bhavan SIET Institute of Management, Bangalore. Since 2006, he has been associated as Adjunct Faculty at Richard J. Fox School of Business and Management, Temple University, Philadelphia, USA, where, he teaches a course on Operations Management.

    He has co-authored the Indian adaptation of the book Operations Management by Jay Heizer and Barry Render, published by Pearson Education. He has published more than 90 research papers in reputed national and international journals and conferences. He is the Advisor (India Operations) Emerald, UK, which publishes a large number of international publications. He is Member of Editorial Advisory Board for The TQM Journal, Peer reviewer for International Journal of Education and Training, Quality Assurance in Education and Journal of Management Development. He is listed by Marquis Who's Who 2010 US Edition. He also holds PG Diploma in Production Management and Certification in Six Sigma Green Belt. He was the Chief Editor of the SDMIMD Journal of Management. He has guided doctoral candidates in the area of TQM, ISO 9000, Six sigma and Knowledge based Entrepreneurship under  University of Mysore, Visveswaraya Technological University, and University of Azteca, Mexico. He has won the National award honored by Indian Society for Technical Education as Best M.Tech Thesis Project Guide. His contribution to his research area has won the special appreciation certificate from Indian Institute of Materials Management.

    He has conducted several training program and consultancy projects in the area of quality management, supply chain management and research activities. He is the member of many engineering, quality and academic associations and bodies.

    Publications

    Editor
     
    1. Jagadeesh, R., Srilakshminarayana, G., Todalbagi, Rajendra & Dhurkari, Ram Kumar [Editors] (2017). National Conference on Operations Management, Analytics & Statistical Methods Proceedings. Mysore, SDMIMD. [ISBN: 978-93-83302-20-8].
    2. Jagadeesh, R. (2016) [Editor]. The TQM Journal. Emerald Group Publishing, ISSN: 1754-2731.
    3. Jagadeesh, R. (2016) [Editor]. Journal of Management Development. Emerald Group Publishing, ISSN: 0262-1711.
    4. Jagadeesh, R., Todalbagi, Rajendra & Srilakshminarayana, G. [Editors] (2016). International Conference on Operations Management and Research (ICOMAR 2016)  Proceedings. Mysore, SDMIMD. [ISBN: 978-93-83302-11-6].
    5. Parasuraman N. R., Venkatraja B., Jagadeesh R. and Sriram, M. (2015) (Editors). Special issue of Select papers of International Conference on Global Economic Growth and Sustainability, Annamalai International Journal of Business Studies and Research. November, Vol 7, Issue 2. ISSN (print): 0975-749X.
    6. Jagadeesh, R. [Editor] (2014). National Conference on Strategies, Innovations, and Paradigm Shifts in Logistics and Supply Chain Management Proceedings. Mysore, SDMIMD. [ISBN : 978-93-83302-04-8]
    7. Jagadeesh, R. [Editor] (2014). SDMIMD Journal of Management. Vol. 5(1), September. ISSN 0976-0652 [Print]; 2320-7906 [Online]. 

    Book Publication

    1. Heizer, Jay, Render, Barry and Jagadeesh, R (2009). Operations Management (Indian Subcontinent Adaptation). 9th ed. New Delhi: Pearson.
    2. Jagadeesh, R. (Contributing Author). (2008). Supply chain management: an Indian perspective. New Delhi: Indian Institute of Materials Management (Mumbai) and Sagar Books.
    3. Jagadeesh, R. (Contributing Author). (2008). Recent trends in technical education. New Delhi: Macmillan Publishers (India).
    4. Jagadeesh, R. (Contributing Author). (2000). Managing in the era of change: challenges and perspectives. New Delhi: Excel Books.

    Book Chapters

    1. Jagadeesh, R. (2019). Selection and ranking of six sigma projects – a comparative assessment of methods. Contemporary research in management – Vol. VIII by Mousumi Sengupta and Nilanjan Sengupta [compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-76].
    2. Jagadeesh R. (2018). “Quality and innovation” or “Guts and glory” – the success story of micromax. Cases in Management – Vol. VII by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-36-9].
    3. Jagadeesh R. (2017). A cold call on cold chains in India. Cases in Management – Vol. VI by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-29-1].
    4. Jagadeesh, R. (2018). Demand forecasting and analysis in a declining market with emphasis on strategic operations management. Contemporary Research in Management – Vol. VII by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.  [ISBN: 978-93-83302-30-7].
    5. Jagadeesh, R. (2017). Performance benchmarking of electricity power stations using Data Envelopment Analysis. Contemporary Research in Management – Vol. VI by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-23-9].
    6. Jagadeesh, R. (2016). Airbags are not just a matter of air- Lessons from Takata and Toyota Recall. Cases in Management – Vol. V by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN:978-93-83302-14-7].
    7. Jagadeesh, R. (2016). Optimizing the Capacity Addition in a Component Manufacturing Industry- an Empirical Investigation. Contemporary Research in Management – Vol. V. by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-15-4].
    8. Jagadeesh, R. (2015). Application of 7 QC tools to investigate the rejection of lathe beds-case study of a machine tool manufacturing company. Cases in Management- Vol IV. N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-93-83302-14-7]
    9. Jagadeesh, R. (2015). Enhancing the after-sales service quality using the Six-Sigma approach: a case study. Contemporary research in management – Vol. IV by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM RCMS. [ISBN: 978-93-83302-08-6].
    10. Jagadeesh, R. (2014). Are Indian Car Buyers Not Serious About Safety? A Case Study of Maruti Suzuki India Limited. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5].
    11. Jagadeesh, R. (2014). Process Capability Assessment When Multiple Characteristics Exist : A Composite Approach Using Six Sigma Metrics. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9].
    12. Jagadeesh, R. (2013). How to improve the Supply Chain Management Competency to meet the Global Challenges. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8].
    13. Jagadeesh, R. (2012). Quality strategy formulation and development using organizational perspective. Contemporary research in management - Vol I by Mousumi Sengupta and Nilanjan Sengupta [Editors]. Mysore: SDM Institute for Management Development, 2012. 33-48p. [ISBN:978-81-922146-1-0]

    International Journals

    1. Jagadeesh R. (2016). Six sigma benchmarking of process capability analysis and mapping of process parameters. Journal of Operations and Supply Chain Management, Vol. 9 (2), pp 60 -71.
    2. Jagadeesh, R. (2015). Internalizing the Corporate Social Responsibility through strategic operations management. Arabian Journal of Business and Management Review, 5 (4), pp 1-5. doi: 10.4172/2223-5833.1000131, E-ISSN: 2223-5833
    3. Jagadeesh, R. (2015). Performance Assessment of Global Supply Chains and Moving Towards Optimization of Efforts and Challenges. International Journal of Recent Advances in Organizational Behavior and Decision Sciences, An Online International Research Journal, ISSN 2311-3197, pp 400-416.
    4. Jagadeesh, R. (2015). Responsible Operations through Materials Conservation – An Overview of Techniques and Trends. International Journal of Information, Business and Management, Vol 7 (2), (ISSN 2076-9202), p. 85-96.
    5. Jagadeesh, R. (2014). Training and Learning about Quality Management by 'Laqtaaq" – An Innovative Method. International Journal of Research in Organizational Behavior and Human Resource Management, Vol. 2, No. 4, 2014 (ISSN 2320-8724), p. 270-286.
    6. Jagadeesh, R. (2014). Quality Leaders- Learning from the Deming Prize Winners in India. International Journal for Quality Research, Vol. 8(3). September 2014. [ISSN: 1800-6450].
    7. Jagadeesh Rajashekharaiah (2014). Emphasis on Human Resource Management in Quality Improvement – A Case Study of Quality Awards’ Criteria. International Journal of Economics, Commerce and Management, Vol. II, Issue 1, 2014, ISSN 2348 0386 
    8. Jagadeesh Rajashekharaiah and Gershon, Mark. (2013). How many steps to quality? From Deming cycle to DMAIC, International Journal of Productivity and Quality Management, Volume 11, Issue 4, pp. 475-489
    9. Jagadeesh Rajashekharaiah and Gershon, Mark. (2011). Double LEAN Six Sigma – A Structure for Applying Lean Six Sigma, Journal of Applied Business and Economics, Volume 12, Issue 6, pp. 26 - 31
    10. Jagadeesh, R. and Gershon, Mark. (2010) Performance Assessment of Supply Chains – Comparison Across Countries: A Case Study of USA and India International Journal of Information Systems and Supply Chain Management, Volume 3, Issue 3, pp 66 - 79.
    11. Jagadeesh, R. and Subrahmanya Bhat, K.(2009)  An Empirical Study of Barriers to TQM implementation in Indian Industries, The TQM Journal, Volume 21,N0. 3, pp 261-273.
    12. Jagadeesh, R. (2006) Exploration into the Quality Septet, The TQM Magazine, Volume 18, Issue 5,  pp 433 – 439, September 2006
    13. Jagadeesh, R. and Dattakumar, R. (2003) Benchmarking – A Literature Review, International Journal of Benchmarking, Emerald (formerly MCB University Press), UK, No. 3, Vol. 10, 2003, pp 176 – 209
    14. Jagadeesh, R. (2000) Assuring Quality in Management Education - The Indian Context, Journal of Quality Assurance in Education, MCB University Press, UK, Vol.8, No.3, pp 110 - 119.
    15. Jagadeesh, R. (1999) Total Quality Management in India - Perspective  and Analysis, The TQM Magazine,  MCB University Press, UK, Vol. 11, No. 5,  September-October,  pp 321-327
    16. Jagadeesh, R. and Subash Babu. A.(1999) Process Capability Assessment of Correlated Data Using Time Series Analysis, International Journal of Management and Systems, Vol. 15, No. 2,  May - August,  pp 147-174
    17. Jagadeesh, R. and Subash Babu, A. (1994), Process Capability with Tool Wear: An Investigative Study, International Journal of Quality & Reliability, MCB University Press, UK, Vol.11, No.(2), pp 51‑62

    National Journals

    1. Jagadeesh, R. (2012) CSR, Clean and Green Operations - Suppliers’ Code of Conduct Revisited. Journal of Supply Chain Management Systems 1(4), 30-36p.
    2. Jagadeesh, R. (2011) A Perspective on Retail Logistics: The Backbone of Retail Revolution in India. ITM n Ach – Propelled by “Self Actualization Needs” 5(2), 57-68p.
    3. Jagadeesh, R. (2009) SCM in Practice – A Case Study in the Food Retail Sector. Materials Management Review 6(2),18-20p.
    4. Jagadeesh, R. Impact of Product Recalls on Logistics. Materials Management Review 5(1), 2008. 38-40p.
    5. Jagadeesh, R. and Ramakrishna, H. (2008) Enhancing the Customers’ Service by Better Spares Management Using the Six Sigma Approach – A Case Study. Materials Management Review 4(10),10-13p.
    6. Jagadeesh, R. and Ramakrishna, H. (2008) Rejuvenate Six sigma and Lean: An Inquisitive Approach. PES Business Review 1(3).
    7. Jagadeesh, R. (2007) Benchmarking To Improve Supply Chain Performance. Materials Management Review, 2(4),8-13p.
    8. Jagadeesh, R., Subrahmanya Bhat, K. (2006) ISO 9000 Implementation in Indian Industries: A Study of its Reasons and Benefits. ICFAI Journal of Operations Management 5(4), November, 53-64p.
    9. Jagadeesh, R. (2006) Exploration into the Quality Septet. The TQM Magazine 18(5). 433–439p.
    10. Jagadeesh, R. (2006) Supply Chain Performance Measures – Trends and Issues. Materials Management Review 2(9), 18–20p.
    11. Jagadeesh, R. (2006) Developing Quality Strategy Using A Composite Approach. i-Manager's Journal of Management.
    12. Jagadeesh, R. Towards Improving Quality of Technical Education – Deming Wheel Revisited. Indian Journal of Technical Education, 24(4), October-December 14–17p.
    13. Jagadeesh, R. and Dattakumar, R. (2001) Strategic Application of Information Technology for Successful Benchmarking. Journal of Institute of Management Studies - 8M 6(4), 24-28p.
    14. Jagadeesh, R. (2000) Improvement of Quality of Higher Education in Engineering Sciences with Emphasis on International Aspects. Indian Journal of Technical Education 23(3), 43-47p.
    15. Jagadeesh, R. (2000) Assuring Quality in Management Education - The Indian Context. Journal of Quality Assurance in Education 8(3),110-119p.
    16. Jagadeesh, R. (2000) Balancing the Curriculum to Improve Quality. Indian Journal of Technical Education 23(2), 73-76p.
    17. Jagadeesh, R. (2000) Total Quality Management in India - Perspective and Analysis. The TQM Magazine 11(5), 321-327p.
    18. Jagadeesh, R. (1999) Corporate Success Through Strategic Application of Information Technology. Journal of Institute of Management Studies, 45-48p.
    19. Jagadeesh, R. (1999) Total Quality in Industry-Institute Partnership Through Deming's 14 Points. Indian Journal of Technical Education 22(2),15-18p.
    20. Jagadeesh, R. (1999) Effect of ISO 9000 Standards on Production/Operations Management. Quality Focus 4(1),1-4p.
    21. Jagadeesh, R. Fresh Engineering Graduates - Bridging the Gap Between Employers' Expectations and Reality. Journal of Engineering Education 12(3), January 1999.
    22. Jagadeesh, R. And Shankar Prasad, K. (1999) Inventory Control of Custom Made Products: A Case Study. Industrial Engineering Journal 25(5),19-25p.
    23. Jagadeesh, R. (1998) Total Quality Management Through Performance Appraisal. Journal of Institute of Management Studies - 8M,19-22p.
    24. Jagadeesh, R. (1998) Performance Appraisal and Total Quality Management. Indian Journal of Training and Development 8(1). 39-47p.
    25. Jagadeesh, R. and Chigateri, A.V. (1997) Development of Computerised Maintenance Manual for a Steel Plant - A Case Study. Journal of Maintenance, 13-17p.
    26. Jagadeesh, R. (1997) A Model Curriculum in Quality Engineering and Management Using Industry Institute Partnership. Indian Journal of Technical Education, 20(4),12-15p.
    27. Jagadeesh, R. (1995) Engineering Educator as Researcher - Some Issues. Indian Journal of Technical Education 18(2), 53-54p.

    International Conference

    1. Jagadeesh, R. (2015). Performance Assessment and Optimization of Global Supply Chains. International Conference on Global Business, Economics, Finance and Social Sciences, SDMIMD and J A Alpha, Thailand , February 20-22. [ISBN: 978-1-941505-22-9]
    2. Jagadeesh, R. (2014) American University in the Emirates. International Conference on Technology and Business Management (ICTBM 2014), Dubai. Benchmarking India’s innovation capabilities using the Global Innovation Index.
    3. Jagadeesh, R. and Ramakrishna, (2007) H. Indian Institute of Science. Proceeding of the International Conference on Total Engineering, Analysis & Manufacturing Technologies (TEAMTECH-2007), Bangalore, India, October 4-6, 2007. Six Sigma Quality Strategies for Elimination of Repetitive Snags in the Manufacture of Dumpers.
    4. Jagadeesh, R. (2007) International Conference on Global Business Strategy in Competitive Environment, Chennai, India. Overcoming the Barriers in implementing TQM and sustaining the success through Continuous Quality Improvement - Deming’s 14 Points Revisited.
    5. Jagadeesh, R. and Ramakrishna, (2007) H. Proceedings of the Global Conference on Production and Industrial Engineering, Jalandhar, India. Comparison Of Traditional Quality Management Systems With Six Sigma.
    6. Jagadeesh, R. (2007) International Conference on Emerging Competitiveness Paradigms, Goa, India. Competitiveness Through Knowledge Based Entrepreneurship - Role of Institutions of Higher Learning.
    7. Jagadeesh, R. and Dattakumar, R. (2002) Proceedings of the International Conference on Quality, Reliability and Information Technology, New Delhi, Benchmarking Management Education – The Indian Context.
    8. Jagadeesh, R. (1997) International Conference on Quality Engineering & Management, Coimbatore, India. Achieving Quality Education Through Benchmarking.
    9. Jagadeesh, R. and Subash Babu, A. (1997) International Conference on Quality Engineering & Management, Coimbatore, India. An Integrated Approach to Tolerance Analysis Through Process Capability Studies.
    10. Jagadeesh, R. and Subash Babu, A. (1995) Proceedings of International Conference on Excellence in Manufacturing, Bangalore, India. 164-174p. Process Capability Measure for Multicharacteristic Situations.
    11. Jagadeesh, R. and Subash Babu, A. (1993) Proceedings of the International Symposium on Robotics, Mechatronics, and Manufacturing Systems, Kobe, Japan. A New Approach to Process Diagnostics and Management in Manufacturing Systems.

    National Conference / Seminar

    1. Jagadeesh R. (2018). A Model Curriculum in Operations Management Using a Blended Pedagogy. National Conference on Future of Learning, IIMx Bangalore and IITBx Mumbai, Italy, IIMB January 15-16, 2018; 16 p.
    2. Jagadeesh, R. Mallamma Marimallappa (2009) Arts and Commerce College. National Seminar on Retail Revolution, Mysore. Retail Logistics - the backbone of retail revolution.
    3. Jagadeesh, R. (2009) SDM Institute for Management Development (SDMIMD) and Servion Global Solutions. Conference on Service Strategies for Global Leadership, Mysore. Enhancing Service Quality Through Lean Six Sigma - Modeling and Applications.
    4. Jagadeesh, R. Proceedings of the ISTE Annual Convention, Bhuvaneshwar, India, December 2008. Curriculum Design and Pedagogy in Technical Education to Satisfy the Customers’ Needs”, “Recent Trends in Technical Education”.
    5. Jagadeesh, R. and Ramakrishna, H. (2008) Kalasalingam University. All India National Conference on Changing Role Of Service Sector – Global Perspective (NCOSS'08), Tamilnadu. Applying Six Sigma in the Service Industry: A Review and a Case Study.
    6. Jagadeesh, R. and Ramakrishna, H. (2007) Manipal Institute of Technology. International Conference on Advances in Manufacturing Engineering (ICAME-2007), Manipal, India. Six Sigma Analysis of Group Attrition in Software Company - A Case Study.
    7. Jagadeesh, R. and Ramakrishna, H. NMAMIT. (2006) Proceedings of the National Conference on Advances in Mechanical Engineering (TQM-2006), Nitte. Six Sigma in Education - An Explanatory Study.
    8. Jagadeesh, R. and Ramakrishna, H. Jamia Milia Islamia, (2006) (University College). Proceedings of the National Conference on Advances in Mechanical Engineering, New Delhi. Six Sigma in Manufacturing and Non-Manufacturing Process.
    9. Jagadeesh, R. and Ramakrishna, (2005) H. P. A. College of Engineering. Proceedings of National Conference on Recent Advances in Mechanical Engineering, Mangalore. Key Factors for the successful implementation of Six Sigma Projects in Organisations.
    10. Jagadeesh, R. and Ramakrishna, (2005) H. National Conference on Advances in Mechanical Engineering, Hyderabad, 25–28p. Six Sigma Quality Strategy- An Overview.
    11. Jagadeesh, R. NMAMIT. (2004) Proceedings of National Conference on Integration of Strategies For Effective Quality Management In Technical Education, Nitte, India, 129-134p. Benchmarking in higher education - an overview.
    12. Jagadeesh, R., Subrahmanya Bhat, K., and Srinivasa Pai, (2004) P. Proceedings of National Conference on Challenges in Achieving Global Quality, Madurai, India, 121–126p. From ISO 9000 to TQM – A Journey Towards Excellence.
    13. Jagadeesh, R. and Dattakumar, R. (2004) Proceedings of National Conference on Challenges in Achieving Global Quality, Madurai, India, 195–201p. Application of Benchmarking In Manufacturing Sector.
    14. Jagadeesh, R., Subrahmanya Bhat, K., and Srinivasa Pai, (2004) P. Proceedings of National Conference on Advances in Mechanical Engineering, Shimoga, India, 11–20p. TQM Implementation Approaches in Industries – Some Issues.
    15. Jagadeesh, R. and Dattakumar, R. (2003) Proceedings of National Conference on Quality Management, Coimbatore. Benchmarking Engineering Education System Using Quality Award Criteria.
    16. Jagadeesh, R. (2003) Proceedings of National Conference on Quality Management, Coimbatore. What to Teach Under TQM?
    17. Jagadeesh, R. and Dattakumar, R. (2002) Proceedings of National Seminar on Role of Technical Education in Meeting Challenges of Globalization, Davanagere, India, 116-123p. Benchmarking Quality Initiatives in Engineering Colleges.
    18. Jagadeesh, R. (2002) Proceedings of National Seminar on Role of Technical Education in Meeting Challenges of Globalization, Davanagere, India, 19-26p. Meeting the Challenges of Globalization Through Continuous Quality Improvement of Technical Education.
    19. Jagadeesh, R. NMAMIT. (2002) Proceedings of the National Conference on Recent Trends in Condition Monitoring of Machines, NMAM Institute of Technology, Nitte, India. A Perspective on Reliability, Availability, and Maintainability, (RAM).
    20. Jagadeesh, R. (2002) Proceedings of National Conference on Advanced Trends in Mechanical Engineering Research and Development, Anantapur, Andhra Pradesh, India, 102-106p. Online Control Approach to Six Sigma Quality – An Empirical Investigation.
    21. Jagadeesh, R. and Dattakumar, R. (2000) National conference on Quality and Reliability Management, Vaniyambadi, Tamil Nadu. Benchmarking for Quality Improvement in IT and Non-IT Companies - A Comparative Study.
    22. Jagadeesh, R. (2000) Proceedings of AICTE Short Term Course on Maintenance of Machinery, Mysore, India. Maintenance Management Information Systems.
    23. Jagadeesh, R. (2000) Proceedings of AICTE Short Term Course on Maintenance of Machinery, Mysore, India. From Total Quality Management to Total Productive Maintenance.
    24. Jagadeesh, R. (2000) Proceedings of III Annual 8M Management Paper Contest, New Delhi, India. A Framework for Deploying Information Technology to Manage The Challenges of Change.
    25. Jagadeesh, R. and Dattakumar. R. (1999) Proceedings of the National Conference on Industrial Engineering, Tirupati, India. Quality Assurance Through Benchmarking: Identifying What to Benchmark.
    26. Jagadeesh, and R. Dattakumar. R. (1997) Proceedings of National Conference on Quality & Reliability, Mysore, India. Role of Benchmarking in TQM.
    27. Jagadeesh. R. (1997) Proceedings of National Conference on Quality & Reliability, Mysore, India. A Simulation Based Approach to Process Capability Studies.
    28. Jagadeesh. R. (1997) Proceedings of National Conference on Quality & Reliability, Mysore, India. Process Capability Analysis in the Presence of Non normality.
    29. Jagadeesh, R. (1995) Proceedings of All India Seminar on Advances in Industrial Engineering & Productivity Improvement Techniques, Allahabad, India. Quality Management in Service Industries.
    30. Jagadeesh, R. (1995) Proceedings of the National Conference on Role of Continuing Engineering Education in Industrial Restructuring, Roorkee, India. Need Based Training Material for Continuing Engineering Education - a Case Study in SPC.
    31. Jagadeesh, R. (1993) Proceedings of the 35th Annual Convention of Indian Institution of Industrial Engineering, Hyderabad, India, 258-264p. Total Quality Management in Engineering Education.
    32. Jagadeesh, R. and Subash Babu, A. (1993) Proceedings of the 8th ISME Conference on Mechanical Engineering, New Delhi. Some New Directions in Process Capability Studies.
    33. Jagadeesh, R. and Subash Babu, A. (1993) Presented in the 15th AIMTDR Conference, Coimbatore, India. A New System for Process Evaluation and Control Using Multiple Measures: An Approach to TQM.
    34. Jagadeesh, R. and Subash Babu, A. (1991) Presented in the 24th ORSI Conference, Bangalore, India and also abstracted in OPSEARCH, March April 1992. Process Control Using Multiple Measures - a Simulation Approach.
    35. Jagadeesh, R. and Subash Babu, A. (1991) Proceedings of the 7th National Convention of Production Engineers, Hyderabad, India, 4.8.1- 4.8.9p. The Effectiveness of Various Process Capability Measures - An Analysis Through Case Study.

    Case Study

    1. Jagadeesh R. (2019). Empowering women’s safety through technological embellishment: Titan’s smart watches in India. Value Creation 4.0 - Marketing Products in the 21st Century by Gábor Rekettye, Transnational Press London, ISBN: 191299724X, 9781912997244.
    Opinion Article
     
    1. Jagadeesh, R. (2017). Spiritual Obsession and its Influence on Behavioral Aspects of Students. Global Journal of Addiction & Rehabilitation Medicine, ISSN: 2573-2447; Volume: 02, Issue:12, December 2017, DOI: 10.19080/GJARM.2017.04.555648.

    H Gayathri

    HG

    Research Interest / Consulting Area
    Business Negotiation, Service Marketing, Marketing Management

    Courses Offered
    Marketing Management, Business Negotiation, Self-Empowerment

    Also teaches/taught at
    Indian Institute of Management, kozhikode (IIMK)
    HAL Management Academy, Bangalore
    SBM Staff Training College, Mysore

    Dr. H. Gayathri, MBA, PhD
    Deputy – Director & Professor - Marketing
    hgayathri@sdmimd.ac.in

    Dr. H. Gayathri has a Master’s in Business Administration from University of Mysore, Mysore. She has obtained her Ph.D. in Advertising from University of Mysore.

    Dr. Gayathri has more than 30 years of experience as an educator in the field of Management. She was associated as an adjunct faculty with reputed Indian Institutes of Management Kozhikode (IIMK), HAL Management Academy and was a resource person with Staff Training College of SBM. She is a licenced NLP practitioner. She has conducted more than 100 training programs to the corporates in the area of Business Negotiations, Marketing and Self-Empowerment.

    She has assisted various companies in Market Research Studies and has help in developing Strategic Marketing Plans. Her areas of interest are Business Negotiation Skills, Marketing, Self-Empowerment and Leadership Influencing Skills. She has published articles in the area of Marketing and has taken up consultancy assignments.

    She is a registered Ph.D. guide at University of Mysore.

    Publications

    Edited Books

    1. Gayathri, H., Jayakrishnan, S., Sugant, R & Suresh, M.R., [Editors]. (2016). Second Annual Conference on Emerging Trends in Marketing. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN: 978-93-83302-17-8]
    2. Gayathri, H., Suresh, M.R. & Sharma, Govinda N.R. [Editors]. (2014). Conference on Corporate Social Responsibility. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [978-93-83302-03-1].
    3. Shanmugam, A.V., Gandhi, Lingaraj and Gayathri, H. [editors]. (1996). Proceedings of GLOCOSM (Global conference on small and medium industry and business.) Mysore: SDM Institute for Management Development.

    Book Chapter

    1. Gayathri H. (2018). Tropicana: will it emerge as a serious challenger?. Cases in Management – Vol. VII by N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD).  [ISBN: 978-93-83302-36-9].
    2. Gayathri. H  (2015). Case study on pampers. Cases in Management- Vol IV. N.R. Parasuraman, Mousumi Sengupta and Nilanjan Sengupta and G.Srilakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-93-83302-14-7]
    3. Gayathri.H (2014). Titan Case Study. Cases in Management - Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]
    4. Gayathri H., Abhishek C. Pandurangi&Spoorthi S. Gowda (2013). Samsung smart phones. Cases in Management Vol.II. N. R. Parasuraman, NilanjanSengupta, MousumiSengupta and G. Srilakshminarayana [Editors]. Mysore: Shri DharmasthalaManjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6]
    5. Gayathri, H., Raghunandan V. R. & Sowmya B.(2013). A Shoemaker - Who comes to your mind?.Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4].
    6. Gayathri, H., Dhivya, V. and Bathija, Kushal. (2012). Maggi mania: case study. Contemporary research in management by Mousumi Sengupta and Nilanjan Sengupta [Editors]. Mysore: SDM Institute for Management Development, 2012. [ISBN:978-81-922146-1-0].

    Book Reviews

    1. Gayathri, H. Business velocity. Business @ the speed of thought by Bill Gates. The Economic Times (Supplement - Financial Times), 10 Sept 2000.
    2. Gayathri, H. Customer partnering. Customer intimacy by Fred Wiersema. The Economic Times (Supplement - Financial Times), 27 Aug 2000.
    3. Gayathri, H. Beginning of a new journey. The road ahead by Bill Gates. The Economic Times (Supplement - Financial Times), 23 Jul 2000.
    4. Gayathri, H. Breakthrough ideas. Innovation by Rosabeth M. Kanter. The Economic Times (Supplement - Financial Times), 18 Jun 2000.
    5. Gayathri, H. Think locally act globally. Global paradox by John Naisbitt. The Economic Times (Supplement - Financial Times), 7 May 2000.
    6. Gayathri, H. The accelerating change. Future shock by Alvin Toffler. The Economic Times (Supplement - Financial Times), 26 Mar 2000.
    7. Gayathri, H. Effective people. The seven habits of highly effective people by Stephen R. Covey. The Economic Times (Supplement - Financial Times), 6 Feb 2000.
    8. Gayathri, H. Value discipline. The discipline of market leaders by Michael Treacy. The Economic Times (Supplement - Financial Times), 23 Jan 2000.
    9. Gayathri, H. Dancing giants. When giants learn to dance by Rosabeth M. Kanter. The Economic Times (Supplement - Financial Times), 2 Jan 2000.
    10. Gayathri, H. Strategic value. Creating values for customers, designing and implementing a total corporate strategy by William A. Band. The Economic Times (Supplement - Financial Times), 21 Nov 1999.
    11. Gayathri, H. Breakthrough ideas. Innovation by Rosabeth M. Kanter. The Economic Times (Supplement - Financial Times), 18 Jun 1999.

    International Journals

    1. Vishwanatha, M R. and Gayathri, H. (2021). Students’ Attitude towards E-learning during COVID-19 Pandemic: An Empirical Study using the Technology Acceptance Model. The International Journal of Analytical and Experimental modal analysis, ISSN: 0886-9367, Vol.13 (1), January, pp.224-225.
    2. Jamnani, Ajay B. and Gayathri, H. (2020). A study on comparison of Sales Promotion Strategies of Amazon, Flipkart and Snapdeal. The International Journal of Analytical and Experimental modal analysis, ISSN: 0886-9367, Vol.12 (11), November, pp.316-323.
    3. Jamnani, Ajay B. and Gayathri, H. (2020). Promotional Strategies Adopted by Major Online Retailers in India: An Empirical Study. Journal of Interdisciplinary Cycle Research, ISSN: 0022-1945, Vol.12(1), January, pp.1520-1536.

    National Journals

    1. Gayathri, H., Vinaya, M.C. and Lakshmisha, K. A pilot study on the service quality of insurance companies. Journal of Service Research. 5(2), October 2005 – March 2006: 123-38.
    2. Gayathri, H. Managing managerial careers. Organisational Management. 2(3), Jul-Aug 1992: 17-19.

    International Conference

    1. Gayathri, H. SDM Institute for Management Development and Indiana University, GLOCOSM (Global conference on small and medium industry and business), 3-5 Jan 1996, Bangalore. Workforce diversity: issues to consider.
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