SDM RCMS

National Conference on Strategies, innovations and Paradigm shifts in LSCM

Title : National Conference on Strategies, innovations and Paradigm shifts in Logistics and Supply Chain Management

Editor : Dr. R. Jagadeesh

ISBN : 978-93-83302-04-8

Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore.

Year : September 2014

Publication Summary : This publication consists of articles presented at the National Conference on Strategies, innovations and Paradigm shifts in Logistics and Supply Chain Management held on September 26, 2014 on the conference themes.

HR Conferences

	Title : 10th International Conference on HR for Business Excellence Editors : Dr. N.R. Parasuraman & Dr. Mousumi Sengupta ISBN : 978-93-83302-59-8 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : December 2022 Publication Summary : This publication consists of articles presented at the 10th International Conference on HR for Business Excellence held during December 15 & 16, 2022 on the conference themes.
	Title : 9th International Conference on Talent Management and Leadership Challenges in the New Normal Business Editors : Dr. N.R. Parasuraman & Dr. Mousumi Sengupta ISBN : 978-93-83302-52-9 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : December 2021 Publication Summary : This publication consists of articles presented at the 9th International Conference on Talent Management and Leadership Challenges in the New Normal Business held during December 16 & 17, 2021 on the conference themes.
	Title : 8th International Conference on Managing Human Resources at the Workplace Editors : Dr. Mousumi Sengupta & Dr. Nilanjan Sengupta ISBN : 978-93-83302-41-3 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : December 2019 Publication Summary : This publication consists of articles presented at the 8th International Conference on Managing Human Resources at the Workplace held during December 6 & 7, 2019 on the conference themes.
	Title : 7th International Conference on Managing Human Resources at the Workplace Editors : Dr. Mousumi Sengupta & Dr. Nilanjan Sengupta Compiled and Designed : Dr. Sunil M.V. ISBN : 978-93-83302-35-2 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : December 2018 Publication Summary : This publication consists of articles presented at the 7th International Conference on Managing Human Resources at the Workplace held during December 14 & 15, 2018 on the conference themes.
	Title : 6th International Conference on Managing Human Resources at the Workplace Editors : Dr. Mousumi Sengupta & Dr. Nilanjan Sengupta Compiled and Designed : Dr. Sunil M.V. ISBN : 978-93-83302-27-7 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : December 2017 Publication Summary : This publication consists of articles presented at the 6th International Conference on Managing Human Resources at the Workplace held during December 08 & 09, 2017 on the conference themes.
	Title : 5th International Conference on Managing Human Resources at the Workplace Editors : Dr. Mousumi Sengupta & Dr. Nilanjan Sengupta Compiled and Designed : Dr. Sunil M.V. ISBN : 978-93-83302-19-2 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : December 2016 Publication Summary : This publication consists of articles presented at the 5th International Conference on Managing Human Resources at the Workplace held during December 09 & 10, 2016 on the conference themes.
	Title : 4th International Conference on Managing Human Resources at the Workplace Editors : Dr. Mousumi Sengupta & Dr. Nilanjan Sengupta Compiled and Designed : Dr. Sunil M.V. ISBN : 978-93-83302-07-9 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : December 2015 Publication Summary : This publication consists of articles presented at the 4th International Conference on Managing Human Resources at the Workplace held during December 04 & 05, 2015 on the conference themes.
	Title : 3rd International Conference on Managing Human Resources at the Workplace Editors : Dr. Mousumi Sengupta & Dr. Nilanjan Sengupta Compiled and Designed : Dr. Sunil M.V. ISBN : 978-93-83302-01-7 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : December 2014 Publication Summary : This publication consists of articles presented at the 3rd International Conference on Managing Human Resources at the Workplace held during December 05 & 06, 2014 on the conference themes.
	Title : 2nd International Conference on Managing Human Resources at the Workplace Editors : Dr. Mousumi Sengupta & Dr. Nilanjan Sengupta Compiled and Designed : Dr. Sunil M.V. ISBN : 978-81-922146-5-8 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : December 2013 Publication Summary : This publication consists of articles presented at the 2nd International Conference on Managing Human Resources at the Workplace held during December 13 & 14, 2013 on the conference themes.
	Title : Conference Proceedings of HR at the Modern Workplace Editors : Dr. Mousumi Sengupta & Dr. Nilanjan Sengupta Compiled and Designed : Dr. Sunil M.V. & Rajashekar S. ISBN : 978-81-922146-0-3 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Earlier: Center For Research (CFR) Year : 2011 Publication Summary : The conference proceedings consist of articles presented at the National Conference on HR at the Modern Workplace held during December 16-17, 2011 on the conference themes.

IHR
SDM RCMS

Finance Conferences

	Title : 9th International conference on Emerging Trends in Corporate Finance & Financial Markets Editors : Dr. N.R. Parasuraman and Dr. M. Sriram ISBN : 978-93-83302-51-2 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : September 2021 Publication Summary : This publication consists of articles presented at the 9th International conference on Emerging Trends in Corporate Finance & Financial Markets held during September 28-29, 2021 on the conference themes.
	Title : 8th International conference on Emerging Trends in Corporate Finance & Financial Markets Editors : Dr. N.R. Parasuraman and Dr. M. Sriram Compiled and Designed : Dr. Sunil M.V. ISBN : 978-93-83302-38-3 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : September 2019 Publication Summary : This publication consists of articles presented at the 8th International conference on Emerging Trends in Corporate Finance & Financial Markets held during September 5-6, 2019 on the conference themes.
	Title : 7th International conference on Emerging Trends in Finance, Accounting and Banking Editors : Dr. N.R. Parasuraman and Dr. M. Sriram Compiled and Designed : Dr. Sunil M.V. ISBN : 978-93-83302-32-1 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : September 2018 Publication Summary : This publication consists of articles presented at the 7th International conference on Emerging Trends in Finance, Accounting and Banking held during September 7-8, 2018 on the conference themes.
	Title : 6th International conference on Emerging Trends in Finance, Accounting and Banking Editors : Dr. N.R. Parasuraman and Dr. M. Sriram Compiled and Designed : Dr. Sunil M.V. ISBN : 978-93-83302-24-6 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : August 2017 Publication Summary : This publication consists of articles presented at the 6th International conference on Emerging Trends in Finance, Accounting and Banking held during August 18 & 19, 2017 on the conference themes.
	Title : 5th International conference on Emerging Trends in Finance, Accounting and Banking Editors : Dr. N.R. Parasuraman and Dr. M. Sriram Compiled and Designed : Dr. Sunil M.V. ISBN : 978-93-83302-16-1 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : August 2016 Publication Summary : This publication consists of articles presented at the 5th International conference on Emerging Trends in Finance, Accounting and Banking held during August 19 & 20, 2016 on the conference themes.
	Title : 4th International conference on Emerging Trends in Finance and Accounting Editors : Dr. N.R. Parasuraman and Dr. Ullas Rao Compiled and Designed : Dr. Sunil M.V. ISBN : 978-93-83302-09-3 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : August 2015 Publication Summary : This publication consists of articles presented at the 4th International conference on Emerging Trends in Finance and Accounting held during August 21 & 22, 2015 on the conference themes.
	Title : 3rd International conference on Emerging Trends in Finance and Accounting Editors : Dr. N.R. Parasuraman and Dr. Ullas Rao Compiled and Designed : Dr. Sunil M.V. ISBN : 978-93-83302-02-4 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : August 2014 Publication Summary : This publication consists of articles presented at the 3rd International conference on Emerging Trends in Finance and Accounting held during August 22 & 23, 2014 on the conference themes.
	Title : 2^nd International conference on Emerging Trends in Finance and Accounting Editors : Dr. N.R. Parasuraman and Dr. Ullas Rao Compiled and Designed : Dr. Sunil M.V. ISBN : 978-81-922146-6-5 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Earlier: Center For Research (CFR) Year : August 2013 Publication Summary : This publication consists of articles presented at the International conference on Emerging Trends in Finance and Accounting held during August 9 & 10, 2013 on the conference themes.
	Title : 1st International conference on Emerging Trends in Finance and Accounting Editors : Dr. N.R. Parasuraman and Dr. Ullas Rao Compiled and Designed : Dr. Sunil M.V. ISBN : 978-81-922146-2-7 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Earlier: Center For Research (CFR) Year : August 2012 Publication Summary : This publication consists of articles presented at the International conference on Emerging Trends in Finance and Accounting held during August 3 & 4, 2012 on the conference themes.

IFC
SDM RCMS

Cases in Management : Volume I

	Title : Cases in Management Editors : Dr. N.R. Parasuraman, Dr. Nilanjan Sengupta, Dr. Mousumi Sengupta & Dr. Srilakshminarayana.G ISBN : 978-81-922146-3-4 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : 2013 Book Summary : The Cases in Management is a collection of cases written by the faculty members of SDMIMD as a result of their own research and or consulting experiences in various areas of management.
Balaji. J & Ullas Rao (2013). A Case Study on the Preference of Mobile Phone Attributes among B-School Students. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]. Click here to view Full text
Gayathri, H., Raghunandan V. R. & Sowmya B.(2013). A Shoemaker - Who comes to your mind?. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]. Click here to vi e w Full text
Sharma, Govinda N.R. (2013). The “Rise” of the Mahindra Group. Cases in management: Vol.1. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]. Click here to view Full text
Minhaj, Mohammed and Hasan, Syed Mamoon (2013). How ODigMa leveraged Social CRM to drive customer satisfaction, retention and advocacy for a leading Telecom Company: A Case Study. Cases in Management Vol.1. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-3-4] Click here to view Full text
Suresh, Maruthi R. and Sridhar, M. K. (2013). Innovation in Public Services Delivery: Case Study of Management Development Initiative in Karnataka’s School Education Department. Cases in Management Vol.1.N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4] Click here to view Full text
Sengupta, Mousumi & Sengupta, Nilanjan and Raghupathi, Suma (2013). A Case Study on Pizza Hut: Competitors’ Envy, Consumers’ Choice. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]. Click here to view Full text
Sengupta, Nilanjan & Sengupta, Mousumi and Vaishnavi S. (2013). Connecting lives, anywhere, anytime: a case study on Airtel. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4]. Click here to view Full text
Parasuraman, N.R. (2013). Safeguarding a portfolio – how far do we go?. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-3-4] Click here to view Full text
Prasad, S.N. (2013). Case Study: Labour Unrest at Manesar Plant of Maruti Suzuki in 2012: A Perspective. Cases in Management Vol.1.N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD.[ISBN:978-81-922146-3-4] Click here to view Full text
Srilakshminarayana, G. (2013). Select Statistically. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-3-4] Click here to view Full text
Rao, Ullas and Balaji, J. (2013). A Case Study on the Preference of Mobile Phone Attributes among B-School Students. Cases in Management Vol.1. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-3-4]. Click here to view Full text

CIM
SDM RCMS

Cases in Management : Volume II

	Title : Cases in Management : Volume II Editors : Dr. N.R. Parasuraman, Dr. Nilanjan Sengupta, Dr. Mousumi Sengupta & Dr. Srilakshminarayana.G ISBN : 978-81-922146-3-4 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : 2013 Book Summary : The Cases in Management is a collection of cases written by the faculty members of SDMIMD as a result of their own research and or consulting experiences in various areas of management.
Srilakshminarayana, G. (2013). An employee’s story. Cases in Management Vol.II. N. R. Parasuraman, NilanjanSengupta, MousumiSengupta and G. Srilakshminarayana [Editors]. Mysore: Shri DharmasthalaManjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6] Click here to view Full text
Parasuraman, N.R. (2013). Anand’s dilemma- strategic considerations v/s. financial goals. Cases in Management Vol.II. N. R. Parasuraman, NilanjanSengupta, MousumiSengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6] Click here to view Full text
Malathi Sriram M. A. (2013). DOVE- using social media for social viral campaign- a case study. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6] Click here to view Full text
Neetu Ganapathy (2013). ERP system implementation at Pantaloon retail. Cases in Management - Vol.II. N. R. Parasuraman, NilanjanSengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6] Click here to view Full text
Sengupta, Nilanjan & Mousumi Sengupta (2013). Johnson & Johnson: caring for people, worldwide. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6] Click here to view Full text
Sharma, Govinda N.R. (2013). Narayana health- heart in the right place!. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, MousumiSengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6] Click here to view Full text
Ullas Rao & Nadeer Muhammed (2013). Overhead allocation at Aravinda engineering pvt. Ltd. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6] Click here to view Full text
Gayathri H., Abhishek C. Pandurangi & Spoorthi S. Gowda (2013). Samsung smart phones. Cases in Management Vol.II. N. R. Parasuraman, NilanjanSengupta, MousumiSengupta and G. Srilakshminarayana [Editors]. Mysore: Shri DharmasthalaManjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6] Click here to view Full text
Suresh, Maruthi R & Rao, Ullas (2013). Strategic responses of a social business: the case of an urban micro-finance institution. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6] Click here to view Full text
Sengupta, Mousumi & Nilanjan Sengupta (2013). Toyota Motor Corporation: committed to quality, rewarded by smiles. Cases in Management Vol.II. N. R. Parasuraman, NilanjanSengupta, MousumiSengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6] Click here to view Full text
Minhaj, Mohammed (2013). Unlocking success through SEM: a case study of a travel agency. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, Mousumi Sengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6] Click here to view Full text

CIM
SDM RCMS

Cases in Management : Volume III

	Title : Cases in Management : Volume III Editors : Dr. N.R. Parasuraman, Dr. Nilanjan Sengupta, Dr. Mousumi Sengupta & Dr. Srilakshminarayana.G ISBN : 978-93-83302-05-5 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : 2014 Book Summary : The Cases in Management is a collection of cases written by the faculty members of SDMIMD as a result of their own research and or consulting experiences in various areas of management.
Sharma, Govinda N.R. (2013). Narayana health- heart in the right place!. Cases in Management Vol.II. N. R. Parasuraman, Nilanjan Sengupta, MousumiSengupta and G. Srilakshminarayana [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Institute for Management Development (SDMIMD). [ISBN:978-81-922146-9-6] Click here to view Full text
Jagadeesh, R. (2014). Are Indian Car Buyers Not Serious About Safety? A Case Study of Maruti Suzuki India Limited. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5]. Click here to view Full text
Venkatraja B (2014). Business Correspondent (BC) Model for Inclusive Growth: Performance Analysis of SKDRDP. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5] Click here to view Full text
Rao, Ullas and Malathi Sriram (2014). HDFC Bank-Journey to Mobility. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5] Click here to view Full text
Parasuraman, N.R. (2014). Financial Statement Analysis it is not always open and Shut. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5] Click here to view Full text
M.R. Suresh and M.R. Sridhar (2014). Foundation for Leadership Development in Public Services (FLADPS) – Identifying core competence, Role Discovery and Scaling up. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5] Click here to view Full text
Malathi Sriram and Ullas Rao (2014). HDFC Bank-Journey to Mobility. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5] Click here to view Full text
Minhaj, Mohammed (2014). How to Promote and Monetize “Free” Mobile Apps?. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5] Click here to view Full text
Sengupta, Mousumi & Nilanjan Sengupta (2014). MakeMyTrip Limited: Travel made easy. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5] Click here to view Full text
Sengupta, Nilanjan and Sengupta, Mousumi (2014). Singapore Airlines: Gliding with people Excellence. Cases in Management- Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5] Click here to view Full text
Neetu Ganapathy (2014). Successfully Navigating the ERP Journey at Advantec Coils Pvt. Ltd. Cases in Management - Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5] Click here to view Full text
Gayathri.H (2014). Titan Case Study. Cases in Management - Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5] Click here to view Full text
Prasad S.N. (2014). Training and Work Motivation: Relevance of Technical Training and Evolving Environmental changes Outside the Organization. Cases in Management - Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5] Click here to view Full text
Srilakshminarayana, G. (2014). What should be the sample size for the study?. Cases in Management - Vol III. N.R. Parasuraman, Mousumi Sengupta, Nilanjan Sengupta and G.S. Lakshminarayana. [Editors]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-93-83302-05-5] Click here to view Full text

CIM
SDM RCMS

Contemporary Research in Management : Volume III

	Title : Contemporary Reserch in Management Volume III : A Special Compilation of Faculty Research Comipled by : Dr. Nilanjan Sengupta & Dr. Mousumi Sengupta ISBN : 978-81-922146-8-9 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Year : 2014 Book Summary : This publication from Center For Research (CFR), SDMIMD consists of research papers authored by the faculty members of the Institute. The research articles in this publication are informative and timely in character as they seek to address challenging issues in the area of management theory and practice.
Minhaj, Mohammed, Kumar, Varun & Sharma, Nancy (2014). An Exploratory Study on Reverse Logistics in E-Commerce and its Impact on Customer Loyalty. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9] Click here to view Full text
Sharma, Govinda N.R. & Kumar, Ashwini B.J. (2014). Assessing Distributive Justice in Business Contexts : A Methodological Approach. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9] Click here to view Full text
Rao, Ullas.(2014). Do the Best Performing Mutual Funds in India Lie on Capital Market Line (CML)? An Investigation. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9] Click here to view Full text
Sengupta, Mousumi & Nilanjan Sengupta (2014). Employee Development for Business Success. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9] Click here to view Full text
Sengupta, Nilanjan & Mousumi, Sengupta (2014). Employee Engagement : A HRM Tool for Achieving Organizational Goals. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9] Click here to view Full text
Srilakshminarayana, G. (2014). On Statistical Estimation : Some Views. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8] Click here to view Full text
Parasuraman, N.R. & Janaki Ramudu, P. (2014). Price Weighted Vs. Value Weighted Index: A Comparative Analysis and impact on Index Based portfolio Performance. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2014. [ISBN:978-81-922146-8-9] Click here to view Full text
Jagadeesh, R. (2014). Process Capability Assessment When Multiple Characteristics Exist : A Composite Approach Using Six Sigma Metrics. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-8-9] Click here to view Full text
Malathi Sriram. (2014). Technology Adoption of QR Codes in the Indian Scenario: An empirical analysis. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. 49-76p. [ISBN:978-81-922146-8-9]. Click here to view Full text
Balaji, J. (2014). The Ultimate Tablet War - Changing The Landscape of Mobile Connectivity in India. Contemporary research in management - Vol III by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: SDM Institute for Management Development, 2012. 49-76p. [ISBN:978-81-922146-8-9]. Click here to view Full text

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Contemporary Research in Management : Volume II

	Title : Contemporary Reserch in Management Volume II : A Special Compilation of Faculty Research Comipled by : Dr. Nilanjan Sengupta & Dr. Mousumi Sengupta ISBN : 978-81-922146-7-2 Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Earlier: Center For Research (CFR) Year : 2013 Book Summary : This publication from Center For Research (CFR), SDMIMD consists of research papers authored by the faculty members of the Institute. The research articles in this publication are informative and timely in character as they seek to address challenging issues in the area of management theory and practice.
Seetharam. Abhijith.(2013). Examining Effects of Climate Change Impacts on the Ramsey-Cass-Koopmans Growth Model. Contemporary research in management – II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS),SDMIMD. [ISBN:978-81-922146-5-8]. Click here to view Full text
Sharma, Govinda N.R. & Kumar, Ashwini B.J. (2013). The Nexus between Macromarketing and Distributive Justice – A Study of Small and Medium Enterprises in India. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8] Click here to view Full text
Jagadeesh, R. (2013). How to improve the Supply Chain Management Competency to meet the Global Challenges. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8]. Click here to view Full text
Joy, Jojo (2014). Bollywood’s Rs.100 Crore Club: A Management Perspective. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8]. Click here to view Full text
Mahapatra, Mihir. (2014). Understanding Recent Trends in Inflation in India. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8]. Click here to view Full text
Mohan N. J. Monteiro (2014).Consumer Attitude towards Green Marketing. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8]. Click here to view Full text
Sengupta, Mousumi & Nilanjan Sengupta (2013). From being to becoming: Employee empowerment as a tool for strategic Human Resource Management. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8] Click here to view Full text
Sengupta, Nilanjan & Sengupta, Mousumi. (2013). Effect of Glass Ceiling on Women Managers: Issues and perspectives. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8] Click here to view Full text
Parasuraman, N.R. & Janaki Ramudu, P (2013).Portfolio protection in the short run- protective puts vs. short futures: exploratory evidence from the Indian stock markets. Contemporary research in management-Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8] Click here to view Full text
Prasad S.N. (2013). Training Effectiveness and Organisational Development Through Technology: Simulator Based Driver Training and Road Safety. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8] Click here to view Full text
Srilakshminarayana, G. (2013). On Hypotheses Testing: Some Views. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN:978-81-922146-5-8] Click here to view Full text
Rao, Ullas.(2013). Evaluation of an all-equity Portfolio employing the distinctive approaches of Markowitz and Sharpe. Contemporary research in management - Vol II by Mousumi Sengupta and Nilanjan Sengupta [Compilers]. Mysore: Shri Dharmasthala Manjunatheshwara Research Centre for Management Studies (SDM RCMS), SDMIMD. [ISBN: 978-81-922146-5-8] Click here to view Full text

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