Abstracts and full papers to be submitted to marketingconference@sdmimd.ac.in
| Abstract | Not more than 500 words excluding Title /Cover page |
| Full paper | Not more than 5000 words excluding Title /Cover page and references |
| Font Type | Times New Roman |
| Font size | 12 |
| Spacing | 1.5 |
| Style | APA style of referencing |
Correct name, designation and e-mail ID of the authors and affiliating organization need to be clearly mentioned in the abstract and full paper. A declaration should be provided from the corresponding author along with the paper stating that the work is an original one and does not violate Copyright.