Excerpts of select Summer Internship Reports 2012

Title : Excerpts of select Summer Internship Reports 2012
Editors : Dr. N.R. Parasuraman , Dr. Nilanjan Sengupta, Dr. Mousumi Sengupta & Dr. Srilakshminarayana.G
Publisher : SDM Research Center for Management Studies (SDM RCMS), SDMIMD, Mysore. Earlier: Center For Research (CFR)
Year : 2012
Book Summary : SDMIMD through its Center for Research (CFR) has compiled the selected Summer Internship Program (SIP) research works conducted by students in various industries across sector. The publication has a wide range of research projects carried out under the able guidance of faculty members of SDMIMD, which has been compiled and summarized.
Parasuraman, N.R. & Ankith Sonthalia. (2012). Market Research for new product launch (Storage containers). Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS

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H. Gayathri & Ashutosh Prasad Sharma. (2012). Building and Equity Portfolio Using Mutual Funds. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS

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R. Jagadeesh & Indra Swetabh Mani (2012). Analysis of Sales and Distribution and Business Viability of Stockists of Branded Salt. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS

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Mousumi Sengupta & Manu Govind.S. (2012). Optimizing the Transportation Model to Reduce Cost. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS

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Mousumi Sengupta & Nikita Ajwani. (2012). Retail Marketing Project at De-Lemon, a Unit of Banaras Beads Ltd. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS. 

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Mousumi Sengupta & Salini Penaka. (2012). A Study of Engagement Factors in Embedded Industry with Specific Reference to Tier-1 Service Company. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS. 

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Nilanjan Sengupta & Pranitha Shetty. (2012). Analysis and Business Development of DMS Technologies Pvt.Ltd. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS. 

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Nilanjan Sengupta & Rameez P.N. (2012). Competitive Analysis of Wep as a Brand and Analysing its Market Presence. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS. 

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Malathi Sriram & Vijeth Anburmath. (2012). Marketing Survey and Critical Analysis of Bajaj Auto (Three-Wheeler) In the out-City Region of Udupi. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS. 

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N.R. Govinda Sharma & Binti Kumar Jha. (2012). An Assessment of the Market in the ‘’ MENA ‘’ Region for Large Diameter Steel Pipes Market Entry and Focus Strategy. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS. 

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Abhijith Seetharam & Chenna Avinash. (2012). Examining Financial Feasibility of a Power Plant from a Project Financing Perspective. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS. 

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N.R. Govinda Sharma & Deepak Semwal. (2012). Analysis of the reasons for a mutual fund to get promoted and recommended by the distributors. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS. 

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Abhijith Seetharam & Divya Mendiratta, Deepak Todi. (2012). Impact of QE and US Dollar Index and COMEX-Gold: a Statistical Interpretation. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS. 

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Mihir K Mahapatra & Jacob Thomas. (2012). Impact of Online Learning Tool on Performance of the Recruits: Insights from a Leading IT Company in India. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS. 

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Mihir K Mahapatra & Rajyalakshmi Gunda. (2012). Role of Information Technology in Enhancing Customer Reach in IDBI Federal Life Insurance Company Ltd. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS. 

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M.R. Suresh & Natansh Sharma. (2012).Technology Adoption Survey in Health Care Industry. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS. 
 
Neetu Ganapathy & Sagar Chimurkar. (2012). A Study of the Kitchen Storage Container Market in Mumbai for SRC Kitchen Ltd. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS.

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Mohamed Minhaj & Sree Gowri. (2012).The Study and Design of Marketing and Sales Process of a Young Consulting Company. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS.

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J Balaji & Arun Shan. (2012).Promotion of Voluntary Blood Donation in the State of Kerala and Study on related Campaigns and Operations undertaken by HLFPPT. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS.

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S.N. Prasad & Divya Laxmi S. (2012). Market Research on Social Media Monitor Tools. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS.

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Jojo Joy & Kaustabh Sinha. (2012). Increasing Sales in B2B Segment: A Study on MINT Daily. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS.

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Srilakshminarayana G.& Rakhi Ladder. (2012). Market Survey Analysis and Business Development of DMS Technologies. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS.

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Srilakshminarayana G & Rishi Kumar Gandhi. (2012). Analysis of three eras of U.S stock Market and Equity analysis of Indian automobile industry.Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS.

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Ullas Rao & Vasanth Raj. (2012).Market Study on Stainless Steel Cookware. Excerpts of select summer internship reports 2012 by Parasuraman, N. R, Mousumi Sengupta, Nilanjan Sengupta and Srilakshminarayana, G [Editors], Mysore: SDM RCMS.