Conferences in 2019-20

8th International HR Conference 2019

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Dr. N.  Muthukumar, President and Whole Time Director, Meritor Limited., delivered a Special Address as the Guest of Honor during the inauguration of the 8th International Conference on ‘Managing Human Resources at the Workplace’ organized by SDMIMD during 6th and 7th December 2019.  

 
Dr. Muthukumar said ‘today there is no dearth to funds or technology; if India wants to be in top 100 countries in the world by 2030, it all depends on how we make average person into extraordinary. You can’t manage everybody the same, they are not machines, people are not same, everybody needs different treatment that is where leadership is making much more important and leadership counts. According to research, in intellectual productivity, India is four times higher than America but unfortunately, we are failing to deliver’.
 
Earlier, while welcoming the gathering, Dr. N. R. Parasuraman, Director, SDMIMD, emphasized on the role of HRM, as the strategic business partner, and stressed upon the need for an organization specific HRM policy framework, at place. Dr. Mousumi Sengupta, Conference Chair, presented the theme of the conference and highlighted the need for managing human relations and intelligence, in the context of emergence of Industry 4.0. 
 
Dr. Susanne Wilpers, Director International Programs, Faculty of Business and Transport Management, Heilbronn University, Germany, in her virtual keynote address, indicated that, using mobile technology, social network and predictive analytics have been the recent trends in HRM practices in Germany. 
 
Distinguished speakers from India and abroad, Dr. Ashly H. Pinnington, Dean of Research, the British University in Dubai; Mr. Tajas S J, CEO, GI TAGGED, Bengaluru; delivered invited talks. In a panel discussion, distinguished women leaders, Ms. Suchitra Royroth, Vice President – Operations, Cyient DLM; Ms. Mary Vinay Uttarkar, Training Consultant, Theorem Inc; Ms. Nisha , Manager – HR, Mypol; and, Dr. Juin Choudhury, Director, Acharya School of Management, Bangalore; deliberated on issues and challenges for women executives at work.  
 
The conference witnessed participation from 200+ delegates, across the country. During the conference, over 120 selected highly researched papers presented. 

5th International Economics Conference – 2019 (IEC 2019)

 
 
The 5th International Economics Conference - 2019 was organised on November 15 & 16, 2019 on the theme of “Economic Growth and Sustainable Development: Emerging Trends”. The two-day conference was inaugurated by Dr. Sébastien Chantelot, Director of La Rochelle Business School & Vice Dean-Academics of Excelia Group, France. 
 
In his keynote address, Dr. Sébastien elucidated that the future corporate managers need to possess the core skills such as complex problem solving, critical thinking, emotional intelligence, creativity, judgement and decision making, people management and coordination with stakeholders to implement sustainable business practices. He said that every company needs to justify the triple bottom line such as economy, environment and society. People, planet and profit are postulated as the central aspects of sustainability. He also raised concerns on increasing pressure on the environment and opined that sustainable development goals (SDGs) could be achieved through responsible management education. Dr. Sébastien argued for the need for industry-academia collaboration to instil sustainability practices. Further, he expressed his apprehension over ethical dilemmas and sustainability practices in business.
 
Dr. H. Gayathri, Deputy Director, who spoke on 17 Sustainable Development Goals (SDGs) of United Nations which is built on the principle of “leaving no one behind” focussed on the holistic approach to achieve sustainable development for all. 
 
Dr. B. Venkatraja, Conference Chairperson, introducing the conference theme said the event had been organised to deliberate on the factors driving growth and causing economic slowdown in the emerging global open market. 
 
The two-day event featured technical sessions, panel discussions and paper presentations on different issues related to the conference theme. 
 
Ms. Anjana K R, General Manager – HR, Tata Consultancy Services, Dr. M. Indira, Ex-Chairperson & Professor of Economics, University of Mysore, and Sri. Bharathram Lokkur - Director, Lokkur Investment Advisors Private Limited delivered talks during technical sessions. 
 
A panel discussion on “Sustainability & Business Economy” had Dr. Gavin Melles, Professor of Sustainability, Swinburne University, Australia, Dr. Rajagopal R, Founder & CEO, KnowGenix, Mumbai and Jyotsna Belliappa, Head- CSR Assurance at BlueSky as panel speakers. The panel was moderated by Dr. M.R. Suresh, Professor, SDMIMD. 
 
Sri. K.R. Viju Parameshwar, Former President & CEO of Kluber Lubrication India Private Limited was the Chief Guest to the valedictory session of the conference held on November 16.
 
Members from academia, industry and research scholars from different parts of the country and abroad presented 140 research papers and case studies on the theme. The conference was attended by 200 delegates. 

Marketing Conference 2019

SDMIMD organized 2nd International Conference on Marketing on Friday, October 18, 2019 on the theme Value Driven Marketing. 
 
Dr. Sheb True, Professor of Marketing, Interim Director – MBA Programs, Coles Colleges of Business, Kennesaw State University, Atlanta, United States, inaugurated the conference and delivered the keynote address. Dr. Sheb True said “Studying or teaching a popular course is right, but everybody will be learning the same. So, what is the differentiator? How we change what we do? Should be the focus of the institutions or university”. The address introduced various studies on the keynote topic and the speaker shared the resources for further readying. He also focused on relooking at the value created by business education and how business education is changing globally.
 
Dr. H. Gayathri, Deputy Director and Professor – Marketing, SDMIMD who also spoke on the occasion said when marketing has shifted from product driven to customer driven, the discussion and deliberation on the ‘value driven’ is more appropriate as value driven is oriented for customer in a value chain.
 
Dr. Jayakrishnan, Conference Chair presented the theme of the conference and said over the years marketing moved from product centric era to human centric era. “Marketers need to identify, understand the anxieties and desires of the consumers to fulfil their needs. The Triple Bottom Line Concept is being embraced by several firms bringing together – economic value, environmental health and social progress. In the current changing market environment, the objective of ‘International Conference on Marketing’ is to provide a platform for the industry, marketing practitioners and academia to share their knowledge and experiences of marketing in the value driven marketing” he added.
 
The conference attracted more than 43 research papers on the conference theme and the papers were presented during the track sessions. Mr. Aditya Singh, Head – Jewellery International Business, Titan Company Limited; was part of the technical sessions of the conference. Valedictory speech was delivered by Mr. Nagachethan S.M, Senior Vice President & Product Head, Chaitanya (CRIDS).
 

8th International Finance Conference 2019

 
The 8th International Conference on Finance, organized by SDMIMD on an annual basis, got off to a flying start with two inspiring inaugural addresses.  Dr. D Veerendra Heggade, Dharmadhikai of Dharmasthala and Chairman of SDMIMD inaugurated the conference with a crisp address. He stated that  ‘The gap between rural and urban has greatly reduced over 20 years. Apart from the basic facilities like food, water and road, we have progressed in health facilities too. The improvement in facility has made us to access information, opportunities and facilities available in the World. This has also had impact on education system. Indian institutes have challenges to match the international standards to attract students’. 
 
The Chief Guest and Keynote speaker Dr. Bhimaraya Metri, Director, Indian Institute of Management (IIM), Trichy said ‘India has seen great leap in industrial revolution during last 10 years. We have to move from manufacturing outfits of Industry 1.0 and 2.0 to Industry 4.0 and beyond. The 4th Industrial Revolution has to drive the Indian industries and parallelly we have to prepare ourselves for 5.0 revolution’. Further, Dr. Metri opined that the development of new technology has been a primary driver of the movement to Industry 4.0. Some of the programs first developed during the later stages of the 20th century lacked the technology needed to make their complete implementation possible. Now, Industry 4.0 can help these programs reach their full potential. 
 
Dr. Metri appreciated the achievement of SDMIMD in terms of internationalization and research contribution to the area of management education. 
 
Earlier, Dr. N.R. Parasuraman, Director, SDMIMD, delivered the welcome address. Dr. M. Sriram, Conference Chair, presented the theme of the conference and gave an overview on the contemporary situation of the conference theme. 
 
The dignitaries released the conference volume published in the form of eBook covering the papers considered for deliberation by the conference committee.  
 
Participants of the conference, faculty members, staff, and students of SDMIMD were present. 
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